The Opportunity Agenda is a social justice communication lab. We collaborate with social justice leaders to move hearts and minds, driving lasting policy and culture change.

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  The Opportunity Agenda · [email protected]
April 25, 2024 at 4:00 PM

A food show not about food

This month: get ready for AAPI month, plus our take on Cowboy Carter and Star Wars messaging hooks A Food Show Not About Food  In March, we hosted our second exclusive screening …
  The Opportunity Agenda · [email protected]
March 28, 2024 at 4:00 PM

Meet the Women of Wakanda

This month: our 2023 highlights, masquerading as cultural strategy, and our new #PowerofPop series on HBO's Watchmen! Looking back at 2023: TOA Annual Report  Last year you helpe…
  The Opportunity Agenda · [email protected]
March 1, 2024 at 5:00 PM

Freedom fighters with a bold vision

This month: what Dread Scott's art teaches us about the power of art to inspire collective action Dread Scott’s Slave Rebellion Reenactment When we found out our very own Dr. Tia Sm…
  The Opportunity Agenda · [email protected]
January 25, 2024 at 9:30 PM

Win the vote in 2024

This month: how organizers are "turning Texas teal," plus our 2024 pop culture watchlist Turning Texas Teal with Brianna Brown With both the Iowa and New Hampshire presidential prim…
  Adam Luna, The Opportunity Agenda · [email protected]
December 29, 2023 at 7:48 PM

Your Support Matters: Give Now!

Support TOA today! Hi John, Now more than ever, we need you to invest in the power of narrative and fuel the voices of thousands of community leaders who are building a future where everyone thrives.A gift to The Opp…
  Soha Ellaithy, The Opportunity Agenda · [email protected]
December 21, 2023 at 3:53 PM

It takes a village...

Support TOA today! Hi John,Our world feels heavy with injustice. But here's the truth: change is always possible. Change starts with how we tell our collective story - how we envision the world. And bringing about ch…
  The Opportunity Agenda · [email protected]
December 19, 2023 at 3:48 PM

Using radio to empower a community.

Support TOA today! In the heart of southeast Louisiana, where indigenous communities face the brunt of environmental injustice, 2023 TOA Culture & Narrative Fellow Monique Verdin is empowering her community, one …
  Adam Luna, The Opportunity Agenda · [email protected]
December 7, 2023 at 7:54 PM

Make an Impact: Donate to TOA today!

Support TOA today! Hi John, Over the past few years, courageous social justice leaders have been working hard to overcome harmful systems and policies. But as many of us work to bring our country forward, the United …
  The Opportunity Agenda · [email protected]
December 1, 2023 at 3:09 PM

Don't miss this weekend film release

This month: Who We Become premieres on Netflix, plus how TOA fellows are changing narratives Soha Ellaithy: Our Impact is in Community  If you won the lottery, how would you spen…
  Julie Fisher-Rowe, The Opportunity Agenda · [email protected]
November 28, 2023 at 6:32 PM

What is Narrative?

New to narrative shift? We got you. Dear John, Can you believe that ads like these used to be acceptable in American society? The depiction of “traditional” gend…
  The Opportunity Agenda · [email protected]
November 22, 2023 at 4:30 PM

Hacking the Holidays: A Guide to Navigating Difficult Conversations

A guide to navigating difficult conversations with family around the holidays. Dear John, With so many different holidays just around the corner there is a lot to look forward to and celebrate – food, family, friends…
  The Opportunity Agenda · [email protected]
October 31, 2023 at 2:00 PM

Talking Opportunity: Creative networks to know

This month: 🎃 spooky flicks, plus classroom tips to defend the freedom to learn Students Need Critical Thinking In October, librarians, teachers, writers, and readers alike united t…
  The Opportunity Agenda · [email protected]
October 26, 2023 at 5:16 PM

2023 Staff Picks for Spooky Season

Our must-watch horror films that advance social justice! It's spooky season again and time to spice up your October movie rotation. 🎃🎬 To help you with that, The Opportunity Agenda is back at it with our staff-picked…
  The Opportunity Agenda · [email protected]
September 21, 2023 at 9:23 PM

Talking Opportunity: Our latest pro-immigrant narrative insights

This month: join us tomorrow for the Narrative Research Lab, plus a peek at Culture & Narrative Fellows' projects. Webinar: Pro-Immigrant Narrative Insights  Join us tomorrow…
  The Opportunity Agenda · [email protected]
August 15, 2023 at 1:00 PM

Talking Opportunity: Stuck in a creative rut?

This month: NIL fellow reflections plus TOA staff review films from Tribeca Head, Heart, & Hand: NIL Reflections Whether you’re a creative or communicator, we can all relate to …
  The Opportunity Agenda · [email protected]
August 2, 2023 at 4:30 PM

Thank You Michael Jordan and Jordan Brand!

TOA receives 2023 Black Community Commitment grant Exciting news: we have a new supporter in our stands! The Opportunity Agenda is thrilled to announce that Michael Jordan and the Jordan Bra…
  Adam Luna, The Opportunity Agenda · [email protected]
July 20, 2023 at 3:00 PM

Support the Narrative Leadership Fund!

Help TOA build a culture of strong leadership! Hi John,I hope this email finds you well. As I step into this new role as Acting President, to lead the next chapter of our organization's remarkable journey, I am excit…
  The Opportunity Agenda · [email protected]
July 6, 2023 at 6:02 PM

Talking Opportunity: Looking toward our future

This month: a note from Adam Luna, plus two poets from our networks you'll want to see A Note from Our Incoming Acting President For almost 20 years, The Opportunity Agenda team …
  Ellen Buchman, The Opportunity Agenda · [email protected]
June 26, 2023 at 4:00 PM

Sharing Some News: TOA Leadership Transition

A new, exciting chapter begins. Learn more from Ellen Buchman. Hi John, I hope this email finds you in good health and that you and yours are thriving. I’m writing today to share some exciting news with you. After a…
  The Opportunity Agenda · [email protected]
June 12, 2023 at 4:05 PM

Talking About SCOTUS & the Judiciary

Defending democracy, diversity, and opportunity for all. John, As we eagerly await the Supreme Court decisions this month, our constitutional values could not be more important.  The Court has historically been view…
  The Opportunity Agenda · [email protected]
June 8, 2023 at 1:00 PM

Welcome Soha Ellaithy, TOA’s New VP for Institutional Advancement!

Join us in extending a warm welcome to Soha Ellaithy! We are thrilled to announce an exciting addition to Team TOA: Soha Ellaithy, our new Vice President for Institutional Advancement! …
  The Opportunity Agenda · [email protected]
May 25, 2023 at 7:28 PM

Talking Opportunity: How we respond to anti-immigrant legislation

This month: see our AAPI & PRIDE recommendations in culture corner Immigrant Workers are People First The viral videos coming out of Florida show us once again the profound h…
  The Opportunity Agenda · [email protected]
May 2, 2023 at 4:49 PM

Talking Opportunity: No Borders, Just Flavors

This month: meet our 2023 Fellowship creative advisors, jackie & Marisa Meet jackie sumell & Marisa Morán Jahn! In addition to introducing the 2023 Culture & Narrative F…
  Sughey Ramirez, The Opportunity Agenda · [email protected]
April 26, 2023 at 4:00 PM

Introducing the 2023 Culture & Narrative Fellows!

Meet the 2023 Culture & Narrative Fellows! Hi John,I am excited to introduce you to The Opportunity Agenda's 2023 Culture & Narrative Fellows! In 2023,…
  Chrystian Rodriguez, The Opportunity Agenda · [email protected]
April 19, 2023 at 4:16 PM

Meet TOA's 2023 Communications Institute Fellows

Fifteen brilliant and hard working communications leaders. Hi John, I am honored and humbled to have the opportunity to introduce you to The Opportunity Agenda's 2023 Communications Institute Fellows.  …
  The Opportunity Agenda · [email protected]
April 5, 2023 at 4:27 PM

New Discussion Guide! Talking about Birthing Justice.

Talk about reproductive justice, racism, and racial justice. Every woman deserves a beautiful birth story and the color of your skin should not change that moment.  Yet Black women – and their babies – face disprop…
  The Opportunity Agenda · [email protected]
March 31, 2023 at 12:38 PM

Talking Opportunity: Why we launched the Narrative Innovators Lab

This month: our vision for narrative and culture power-building Our New Narrative Innovators Lab Many communications strategies tend to focus on the next campaign or policy fight. W…
  The Opportunity Agenda · [email protected]
March 15, 2023 at 4:00 PM

Introducing the Narrative Innovators Lab!

TOA has a new space to dream and devise! Introducing the Narrative Innovators Lab! The Opportunity Agenda's new Narrative Innovators Lab brings together communicators, thought leaders, and creatives to devise narrative and cultural inte…
  The Opportunity Agenda · [email protected]
March 8, 2023 at 5:37 PM

Announcing The Opportunity Agenda's New Look!

Take a look at our new brand and website! The Opportunity Agenda has a new look and a new website! Celebrating our organization's body of work and history of creating tools, cultural strategies, and gatherings toward…
  The Opportunity Agenda · [email protected]
February 16, 2023 at 11:10 PM

Talking Opportunity: Our kids will read Black, queer history

This month: watch MediaJustice's web series and find out who won TOA bowling Who's the Best Bowler at TOA? One of the things we’re known for is creating space to incubate ideas that…
  The Opportunity Agenda · [email protected]
January 26, 2023 at 10:10 PM

Talking Opportunity: Watch these Sundance films

This month: celebrating our work together, plus our Sundance Film Festival watchlist At the Center of Our Work…is You In December, we dug into our photo archives, pulled out the cra…
  The Opportunity Agenda · [email protected]
November 3, 2022 at 9:50 PM

Talking Opportunity: Cultural strategies for voter turnout

This month: open-source GOTV resources, plus our #PowerofPop horror film recommendations  Democracy STARTS with Voting As social justice advocates and artists, we know voting is cri…
  Chrystian Rodriguez, The Opportunity Agenda · [email protected]
October 20, 2022 at 6:42 PM

Staff Picks for Spooky Season

Check out our running list of staff picked must watch horror films. Hey John,Its spooky season and you know what that means. Time to grab some popcorn, turn off the lights, and hunker down on the couch for some horror …
  The Opportunity Agenda · [email protected]
September 29, 2022 at 10:45 PM

Talking Opportunity: This is TOA's Moment

This month: building cultural & narrative power, plus Josh Healey releases 'Normal Ain't Normal' Transformative Narratives & Cultural Power Rarely before have American democ…
  The Opportunity Agenda · [email protected]
August 25, 2022 at 9:30 PM

Talking Opportunity: Teach the truth about our nation's history

This month: back-to-school CRT talking points and a community mural unveiling in Flatbush Taking Action for Honest & Inclusive Education As students across the nation head back …
  The Opportunity Agenda · [email protected]
July 28, 2022 at 9:10 PM

Talking Opportunity: Celebrating our 10th Creative Change Retreat

This month: a lookback at past retreats, taking action against white supremacy, and a warm welcome to new staff Video: Our 10th Creative Change Retreat  We’re back at Sundance this …
  Sughey Ramirez, The Opportunity Agenda · [email protected]
July 7, 2022 at 1:30 PM

Fellows Spotlight: Catch up with Annie & Sheri

An update from two of our Culture & Narrative Fellows. Hi John,Our 2022 We Can Thrive Together Culture & Narrative Fellowship might have come to a wrap last week, but there'…
  The Opportunity Agenda · [email protected]
June 30, 2022 at 9:10 PM

Talking Opportunity: SCOTUS overturned Roe v. Wade. Now what?!

This month: Dobbs messaging guidance, plus Caring Across Generations' conversation with This Is Us New Guidance: Talk About Reproductive Freedom  Last week’s Supreme Court decision …
  Ellen Buchman, The Opportunity Agenda · [email protected]
June 24, 2022 at 8:32 PM

Talk about Reproductive Freedom

Messaging Guidance for U.S. Supreme Court Decision in Dobbs v. Jackson Women’s Health Messaging Guidance for U.S. Supreme Court Decision in Dobbs v. Jackson Women’s HealthToday, the United States Supreme Court took t…
  The Opportunity Agenda · [email protected]
May 19, 2022 at 4:30 PM

Talking Opportunity: We are a "New Unsettling Force"

This month: join the song challenge, plus new culture corner watchlist recommendations ICYMI: Forward Together Song Challenge  The Poor People’s Campaign has created a variety of av…
  Rachel Reyes, The Opportunity Agenda · [email protected]
May 17, 2022 at 4:01 PM

Build Community, Dismantle White Supremacy

6 Tips for Responding to White Supremacist Terrorism Build Community, Dismantle White Supremacy This past weekend, communities in Buffalo, and across the nation, were once again horrified and d…
  Sughey Ramirez, The Opportunity Agenda · [email protected]
May 10, 2022 at 2:00 PM

Calling All Music Lovers: Forward Together Song Challenge!

Join the Poor People’s Campaign Forward Together Song Challenge! Hi John,I have some exciting news to share with you. Our friends at the Poor People's Campaign are leading a Forward Tog…
  Ellen Buchman, The Opportunity Agenda · [email protected]
May 3, 2022 at 7:31 PM

What now? The Supreme Court & Roe v. Wade

How to talk about the leak & the purported SCOTUS decision to overturn Roe v. Wade. What Now?! Talking About the Supreme CourtHow to Talk About the Leak & the Purported SCOTUS Decision to Overturn Roe v. Wade…
  Brian Erickson, The Opportunity Agenda · [email protected]
April 20, 2022 at 9:45 PM

Talking Opportunity: Play #PowerofPop bingo

This month: our Abbott Elementary bingo party and Ellen joins BronxNet to talk safety, equity We Got Bingo! Abbott Elementary Celebration Thank you to everyone who joined our Abbott…
  Porshea Patterson-Hurst, The Opportunity Agenda · [email protected]
April 12, 2022 at 8:30 PM

Here's the link!

Here is the link for our April 13th at 7 p.m. ET season finale after show party and bingo for Abbott Elementary. Dear John,Don't forget! This Wednesday, April 13th at 7 p.m. ET, a few special guests and I …
  J. Rachel Reyes, The Opportunity Agenda · [email protected]
April 8, 2022 at 2:52 PM

Won't you join us??

Please join us on April 13th at 7 p.m. ET for a season finale after-show party and bingo for Abbott Elementary. Hi John,On April 13th at 7 p.m. ET The Opportunity Agenda is hosting a …
  Ellen Buchman, The Opportunity Agenda · [email protected]
April 7, 2022 at 6:44 PM

Ketanji Brown Jackson, Associate Justice, U.S. Supreme Court!

A glass-breaking moment in our country’s journey toward racial justice Dear John, Today, the U.S. Senate confirmed, 53-47, Judge Ketanji Brown Jackson as Associate Justice to the U.S. Supreme Court. This is an importan…
  Brian Erickson, The Opportunity Agenda · [email protected]
March 24, 2022 at 9:37 PM

Talking Opportunity: Justice reform starts with people

This month: criminal justice reform phrase guide, plus a Bingo party for Abbott Elementary VPSA Guidance for People-first Messaging As the U.S. Senate debates which values should de…
  Sughey Ramirez, The Opportunity Agenda · [email protected]
March 23, 2022 at 2:57 PM

Keeping Up with the 2022 Fellows: A First Look!

An update on our Culture & Narrative Fellows and their projects. Dear John,At The Opportunity Agenda, we know that artists and cultural strategists are key to moving hearts and …
  Ellen Buchman, The Opportunity Agenda · [email protected]
February 25, 2022 at 8:45 PM

Celebrating the Nomination of Ketanji Brown Jackson for the U.S. Supreme Court

Messaging tips to talk about the significance of this moment Dear John, Today, President Joseph Biden has made history by nominating Judge Ketanji Brown Jackson to serve as an associate justice of the U.S. Supreme Cour…