Harness the power of culture to build the future we deserve!

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New York Proud: Immigrants are NY&nbsp;&nbsp;
From street vendors to tattoo artists, drag queens and scientists, immigrants shape the rich and vibrant culture of New York City and our country as whole. Yet public support for immigration has decreased at
record levels<[link removed]>&nbsp;for the first time since 2005. Now more than ever, we must shift the narrative around immigration to rebuild public support for humane and compassionate immigration policies.&nbsp;&nbsp;
For the past year, TOA&rsquo;s Charlie Sherman and Britney Vongdara have worked in close collaboration with New York Immigration Coalition (NYIC), F.Y. Eye, and photographer Oscar B. Castillo to bring &ldquo;
New York Proud<[link removed]>" to life!&nbsp;
This public art project reaffirms immigrants&rsquo; vital contributions in shaping NYC&rsquo;s identity by highlighting local immigrants and their stories. For a limited time, the #NewYorkProud portraits can be seen in subway stations, bus ads, and pop-up photo exhibits throughout the city to remind audiences of all the ways immigrants shape NYC&rsquo;s vibrant culture.&nbsp;

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our interview with photographer Oscar B. Castillo<[link removed]> to hear what he had to say about the campaign!&nbsp;&nbsp;

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The Lab is Just Getting Started!&nbsp;
Our second-ever
Narrative Innovators Lab (NIL)<[link removed]> has officially launched! Through the NIL, our Communications Institute and Culture and Narrative Fellows will spend the next six months learning together to design narrative and cultural interventions that&nbsp;build more public support for the policies that matter. Look back at our opening program on
Instagram<[link removed]>!&nbsp;

Take a Look<[link removed]>

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Meet the Beyond Democracy Cohort
There are countless advocates across the South working tirelessly to ensure communities of color can have full access to participating in our democracy. We were lucky enough to gather over a dozen of these incredible changemakers for our
Beyond Democracy<[link removed]> cohort where we built a narrative strategy to mobilize Southern BIPOC communities. Meet the cohort on
our LinkedIn page<[link removed]>! &nbsp;

Meet the Cohort<[link removed]>

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Subscribe: TOA Editorial Calendar
Stay ahead of the curve with our
editorial calendar<[link removed]>, now with updated hooks through the end of 2024! From monthly celebrations to historic anniversaries and pop culture events, we help you identify media opportunities and messaging tips to amplify your campaigns.
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Welcome, Kim!
Join us in welcoming&nbsp;
Kimberly Hall<[link removed]> to TOA! As
Vice President of Health Equity Works (HEW)<[link removed]>, a new initiative at TOA in partnership with the Robert Wood Johnson Foundation, Kim will advance a positive national narrative around racial health equity. She has 20+ years of experience developing and leading integrated public affairs campaigns, combining strategic communications, public relations, coalition building, and grassroots advocacy.

Learn More<[link removed]>

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You Can Support Cultural Strategies&nbsp;
Culture is more than just entertainment or leisure. It&rsquo;s how we understand the world around us. That makes it a powerful force for moving hearts, minds, and policies. Support our work in
cultural strategies<[link removed]> with a donation today!
Your investment will help us continue to convene artists, develop cultural interventions, and support campaigns to change the culture for the better.

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Image credits: The Opportunity Agenda, The Opportunity Agenda, Shot by Somi Studios, The Opportunity Agenda, Kimberly Hall, Carolina Kroon Photography

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