From Lucero Oyarzun, ICAN <[email protected]>
Subject This is how public stunts and actions make a difference
Date December 9, 2022 1:18 PM
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Dear Friend --



Imagine you are going about your regular business, when suddenly you see a giant inflatable mushroom cloud right outside of parliament with many translations of the word “Zero” on it. Would it make you curious enough to speak with the people standing beneath it?



From experience, we know that the answer is yes, public actions and visual stunts help us start conversations about nuclear weapons, and the existence of the UN Treaty banning them. That is why we want to roll out a series of eye-catching actions against nuclear weapons in 2023, and we are raising the funds <[link removed]> to make that a reality. Will you contribute?



Yes, I'll Donate <[link removed]>







Public actions and visual stunts increase the pressure on decision-makers. They strengthen our advocacy and campaigning. We have already seen some powerful actions <[link removed]> in our campaign, including:



• that three-story inflatable mushroom cloud. In September our Swedish partners teamed up with the Mexican artist Pedro Reyes to set up the Amnesia Atomica artwork outside parliament in Stockholm as the new parliament session opened. The stunt drew out dozens of MPs, who joined our Parliamentary Pledge on the spot, and hundreds of passersby who signed the petition urging the Swedish government to join the treaty.



• All the way across the world, our campaigners in Australia have been using a giant inflatable missile with the word illegal on it, to very similar effect. And we're seeing signs <[link removed]> that the continued pressure on Australia's government to join the treaty is working. 



• And back in January, our partner NYCAN teamed up with an incredible illuminator collective in New York, to project the message: “Nuclear Weapons Are Illegal, Join the Treaty!” onto the main UN building in different languages.



The possibilities are endless, but resources for our partners to pull off these kinds of actions are not. So we have created a new fund to power visual stunts across the world: the ICAN Rapid Response Fund <[link removed]>.



Our goal is to raise $50,000 before the end of the year, and we’ve already raised nearly 20%. Will you pitch in <[link removed]>? Every contribution, small or large, enables our campaigners to grab the public’s attention with props or print handouts, to bring a photographer to get the right shot, and much more.



Make a Donation <[link removed]>



I am excited to see what we can do together, next year, when the power of our campaign takes to the streets calling for an end to nuclear weapons. Thank you for all you do to stand with us!



Best,



Lucero Oyarzun

Digital Campaign Coordinator

ICAN



It’s time to end nuclear weapons.



Support ICAN’s work <[link removed]>







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