From Adbusters Culture Jammer <[email protected]>
Subject #FuckItAll Friday
Date June 20, 2022 10:03 AM
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[TrueCost: Solution to the climate crisis.](mailto:[email protected])

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Hey all you fearless fellow travellers,

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We've been brainstorming an idea, a new kind of tactic to give the people the competitive edge in the planetary endgame. [Let us know]([link removed]) what you think.

It's a new kind of ritual. Every week, we go about our daily lives. We put in the hours at our respective workplaces—corporate skullduggery or honest labor—we give capital four days out of the week. But Friday is the people's day now.

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[Video: Fuck It All Fridays]([link removed])

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On Friday we stand in solidarity with each other—wherever we come from, whoever we work for during the rest of the week—and fight the systems driving us toward oblivion:

- If you can march to demand climate action on Friday, do it.
- If you can walk out of work or school on Friday, do it.
- If you can hurl a pumpkin pie in a climate criminal's face, do it.
- If you can put your body between police batons and land defenders on Friday, do it.
- If you can poster walls with a warning to weak-willed politicians and soulless corporations on Friday night, do it.

We're going to lose the planetary endgame unless we can learn to hold our leaders' feet to the fire. So it's time for governments and corporations to remember why they should be afraid of us, the people.

Happy #FuckItAll Friday. Every Friday, from now on, go fuck up the systems holding us back.

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For the Wild,
The Third Force

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Donate to our movement [here]([link removed])
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