From Ezra Levin, Indivisible <[email protected]>
Subject Honesty
Date March 24, 2022 5:38 PM
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Hey Indivisibles,

Ezra here with a shorter-than-usual update (and, to be upfront, an ask for
support).

The last few months have been a whirlwind. The fascist invasion of
Ukraine, the accelerating attacks on books, kids, and schools waged by
aspiring fascists at home, rising inflation and economic uncertainty,
Trump’s saber rattling from the sidelines, and, now, bogus GOP attacks on
Biden’s first nominee to the Supreme Court. It can be overwhelming.

And here I am leading a national pro-democracy movement organization,
which means, in part, asking people for money so I can pay talented
organizers, communicators, and policy/political wonks to take on these
fights. I have to be honest, there have been times over the last several
weeks where it just didn’t feel right to send an email asking for money.
And that’s because of Indivisible’s fundraising philosophy that I’m proud
to say we’ve kept to since we accepted our first dollar.

Our fundraising philosophy is long ([ [link removed] ]feel free to read it here), but I
can boil it down to this: We don’t bullshit you.

What that means is we don’t lie about fake deadlines, or create a false
sense of urgency, or hop on the latest newscycle to take money for
something we’re not actually working on. We don’t make our strategic plans
with an eye toward money -- we make our plans to have impact. We
prioritize fundraising from the grassroots, for the grassroots. We
prioritize honesty.

So let me throw in some more honesty: We need some money to close a real
gap this month. I don’t regret that we chose to step back on our own
fundraising as the Ukraine crisis developed -- there were worthy
humanitarian operations we fundraised for instead. But it does mean that
we’ve been falling behind. I know you get lots of emails that say that --
all I can say is I’m looking at the numbers now, and we have precisely
$77,158 more to raise as of today to hit our March budget.

So how do we get this done? To me personally, $77,158 sounds like an
impossibly large amount of money (turns out paying for a nationwide
pro-democracy team -- Indivisible’s largest expense -- ain’t cheap). But
let’s break that down. If just 2% of folks getting this email donated $15,
we’d hit our goal today. Can we do that? We can do that! In fact, after
writing that sentence, I just went ahead and made my own $15 donation --
honestly I did! This isn’t about me or you -- it’s about all of us doing
what we can.

So in my big-time role as Indivisible’s Co-Executive Director, I’m asking
you to be part of that “us” today. If you can, throw $15 into the communal
pot, and we’ll keep throwing everything we’ve got into safeguarding our
community. And if you’re feeling especially flush, you can make that a
monthly gift so we can count on your support every month. [ [link removed] ]Click here to
make a donation today to fuel our fight for a functioning pluralistic
American democracy (or [ [link removed] ]click here to make it monthly!). Or use one of
these one-click links:

If you’ve saved your information with ActBlue Express Lane, your donation
to Indivisible Project will go through immediately:

[ [link removed] ]Donate $15 >>

[ [link removed] ]Donate $25 >>

[ [link removed] ]Donate $50 >>

[ [link removed] ]Donate another amount >>

This movement is no stranger to tough battles -- we got started
immediately after Trump’s election! But if there’s one thing I believe,
it’s that when we win, we win because we do it together. I’m proud to
fight alongside you every day, and I want to say thanks for your support.

In solidarity,
Ezra Levin
Co-founder, Indivisible

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  • Sender: Indivisible
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  • Country: United States
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