The new youth prevention and education effort from truth is debunking the marketing of e-cigarettes as stress relievers.
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March 17, 2022

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Breath of Stress Air is calling a vape what it truly is ([link removed])

Breath of Stress Air, the new youth prevention and education effort from truth, is debunking the marketing of e-cigarettes as stress relievers and calls out the tobacco industry for selling vaping as a way to deal with stress, especially during the COVID-19 pandemic. Learn how the latest effort is alerting young people to the role nicotine can play in increasing rather than eliminating stress.

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Nicotine use and stress ([link removed])

Nicotine harms developing brains, can make young people more susceptible to addiction, and has implications for mental health. We explore the connections of nicotine and stress in more detail and dispel some of the myths about nicotine as a stress-reliever.

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NBC spotlights former vapers who share why quitting improved their mental health ([link removed])

As quitting smoking is linked with lower levels of anxiety, depression, and stress, there is emerging evidence of a link between quitting vaping and improvements in mental health symptoms. In fact, a Truth Initiative survey found that 90% of young people who quit vaping felt less stressed, anxious or depressed. Learn more from the young people who share this experience firsthand.

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Looking to de-stress? Here are 8 vape-free ways from This is Quitting users ([link removed])

The common misconception that nicotine is a stress reliever may be rooted in the cycle of nicotine withdrawal. Irritability, anxiety, and depression are some of the symptoms of nicotine withdrawal and using nicotine may relieve these symptoms temporarily. If you – or someone you know – are looking for ways to cope, Buzzfeed shares This is Quitting users’ tips for dealing with stress without vaping.

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