From Donna McCullough, Alzheimer's Association <[email protected]>
Subject 📣 Breaking news: $100,000 2X Match Challenge starts TODAY.
Date February 24, 2022 10:05 AM
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John, I wanted
you to be the first to hear about this tremendous $100,000 match
opportunity.

Alzheimer's Association

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DONATE NOW

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$100,000 2X Match Challenge

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Dear John,

When I got the message about a
generous new match opportunity, I had to get this email out to you
right away. Because you're such an important member of our community,
I wanted you to hear it first.

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A generous donor who wishes to remain
anonymous has just pledged to match every gift, up to an extraordinary
$100,000, if we can raise the same amount by April 1. This remarkable
contribution will support critical local family services.

This match offer has arrived just when
it's needed most, as the number of Americans living with Alzheimer's
disease is growing and growing fast. Together, with our community, we
want to be able to offer care and support to even more families and
individuals in the coming year and accelerate global research.

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John, this
generous offer makes today an ideal day to make your first gift to the
Alzheimer's Association. I really hope I can count on you today with a
gift of $16, $30 or maybe even $50, while it can double in impact and
help us deliver on our mission to lead the way to end Alzheimer's and
all other dementia - by accelerating global research, driving
risk reduction and early detection, and maximizing quality care and
support.

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Donate Now

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With the global prevalence of dementia
expected to nearly triple to more than 152 million people by 2050, our
Alzheimer's community is in a race against time - because
Alzheimer's is not just memory loss. Alzheimer's kills.

Although there are more White
Americans living with Alzheimer's and other dementias than any other
racial or ethnic group in the United States, older Black and Hispanic
Americans are disproportionately more likely than older White
Americans to have Alzheimer's or other dementias - with missed
diagnoses also more common in those groups. And almost two-thirds of
Americans with Alzheimer's are women.

With your support, we're continuing to

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address these inequities, developing resources and support for all
families - including those from underserved communities. Many of
the more than 750 best-of-field research projects we're currently
funding address disparities among underrepresented communities -
with culturally informed care and support webinars, training and
support services also confronting this issue.

John, the
Alzheimer's Association is the leading voluntary health organization
in Alzheimer's disease care, support and research. It's also a
donor-supported organization. So when you make your first gift as part
of our $100,000 2X Match Challenge today, you'll help make care and
support accessible to those who need it, while accelerating global
research.

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Your gift can go twice as far in
the fight to end Alzheimer's.

$16 can become $32.

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$30 can become $60.

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$50 can become $100.

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Double my impact now.

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I'm so grateful for this news, and for a strong community I
can depend on when such amazing opportunities come our way. Thank you
in advance for donating today, while your gift can go twice as far to
help achieve our vision of a world without Alzheimer's and all other
dementia.

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With gratitude,

Donna McCullough

Chief Mission and Field Operations
Officer

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Twitter

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P.S. The support we've seen from you
and other members of our Alzheimer's community shows that nothing can
stop our momentum in the movement to end this disease. Please help us
keep that momentum going by making a generous gift now, while every
dollar you contribute can be matched 2X up to a total of $100,000.

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Donate Now

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Your donation will strengthen our efforts
to advance Alzheimer's care, support and research. From face-to-face
support to online education programs and promising global research
initiatives, your gift makes a difference in the lives of all those
affected by Alzheimer's and other dementias in your community and
across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225
N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2022 Alzheimer's
Association. All rights reserved.
800.272.3900 | alz.org

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® | Donate

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