From Donna McCullough, Alzheimer's Association <[email protected]>
Subject URGENT: Have your gift multiplied 4X before year end.
Date December 31, 2020 9:36 AM
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Before midnight tonight, you have
an extraordinary opportunity to quadruple your impact.

Alzheimer's Association

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DONATE NOW

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$150,000 4X Year-End Match Challenge

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4X Year-End Match Challenge

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Dear John,

This has been an unprecedented year in
so many respects. And now we have an incredible opportunity to end the
year strong by making 4X the impact in the fight against Alzheimer's
disease - but only until midnight tonight.

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We just received a very exciting,
$150,000 4X Year-End Match Challenge. To end the year with 4X the
excitement, a generous donor who wishes to remain anonymous has
pledged an amazing $150,000 to match your year-end gift not once, not
twice, not three times,

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but an amazing four times. This donor's gift will support Alzheimer's
research, while your gift will go toward providing care and support
and advancing research. But you must act now - you only have
until midnight tonight to take advantage of this amazing opportunity.

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Donate Now

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As a member of our community, you
understand now is the time for action. You only have until midnight to
quadruple your impact. This means that you can make your generous
year-end gift, which may be tax deductible, knowing:

* Your gift of $16 can become $32

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$64 until midnight tonight.
* Your gift of $30 can become $60

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$120.
* And your very generous year-end donation of $50 can become $100

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$200, up to the total match amount of $150,000, helping to
further our mission to lead the way to end Alzheimer's and all
other dementia - by accelerating global research, driving
risk reduction and early detection, and maximizing quality care
and support.

During an extremely challenging year
like this one, we've all had to strive to keep ourselves safe while
still doing all we can to provide Alzheimer's care and support and
advance research. Thanks to our supporters, we were able to accomplish
so much, including a collaboration with 34 long-term care and
community-based care providers and affiliated associations to issue
new guidance on high-quality care for people living with dementia in
long-term care settings during the pandemic.

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Even during the COVID-19 pandemic, we
haven't lost focus on making tomorrow better. With the help of our
supporters, the Alzheimer's Association has increased research funding
to more than $208 million in 590 active best-of-field projects in 31
countries.

But we can't stop now. This is too
important. Too many lives are at risk. And this year, with the
pandemic, we've witnessed firsthand just how unpredictable tomorrow
can be. Can I count on your support today while your gift can have
FOUR times the impact? If everyone reading this makes a gift, we will
achieve this match challenge and continue our work to end this
devastating disease for our family and friends impacted by
Alzheimer's.

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Donate Now

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I'm counting on you to keep our work
going strong in 2021. But please hurry, John. 2020
ends at midnight tonight, and so does this $150,000 4X Year-End Match
Challenge. Please help us close out the year by making 4X the impact
in the fight against this devastating disease.

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Wishing you a safe and happy New
Year's Eve,

Donna McCullough
Chief Field and Development Officer

Forward

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Facebook

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Twitter

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P.S. Thank you for your interest
in our work. Now, I hope you'll take your concern to the next level by
providing your financial support. Please join with us today, knowing
every dollar you give can be matched 4X up to $150,000.

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Donate Now

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Your donation will strengthen our efforts
to advance Alzheimer's care, support and research. From face-to-face
support to online education programs and promising global research
initiatives, your gift makes a difference in the lives of all those
affected by Alzheimer's and other dementias in your community and
across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225
N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2020 Alzheimer's
Association. All rights reserved.
800.272.3900 | alz.org

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