Free @ 2pm EDT

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American Association of Political Consultants
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FREE WEBINAR TODAY @ 2 p.m. EDT

Leveraging Creative to Engage Voters

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Quality creative, in combination with research-driven messages, makes a difference when it comes to how voters perceive and engage with your campaign. Join this panel of creative experts as they discuss how to produce and spot quality creative content.
 
This session will cover:
 • Cutting through the clutter to move the needle
 • Seeing your concept through the creative process to execute an effective piece or series
 • What makes quality creative and how to spot it
 • A roundup of some of the most effective ads of the cycle

Register
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Moderated by: Candice Dayoan, Vice President, Creative, 50+1 Strategies
 
Speakers include:
 • Jenna Ketchmark, Art Director, BerlinRosen
 • Britina Lamas, Creative Director, Digital, FP1
 • Danny Laub, Director of Political, POOLHOUSE
 • Christina Sheffey, Group Creative Director, Bully Pulpit Interactive

This webinar is eligible for credit* toward AAPC’s Communications Certificate program. To earn credit, be sure to enroll in the Certificate program before your register [ [link removed] ] !
 
*Communications Certificate Program registrants who attend this webinar program in its entirety will be awarded one (1) A4 Media Production credit.

Not able to join us live? Register for the program and you'll receive the recording afterwards.
 
AAPC's full webinar archives [ [link removed] ] are available to members at all times.

Questions?
Contact [email protected] [ mailto:[email protected] ]

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The American Association of Political Consultants
1775 Tysons Blvd, 5th Floor, McLean, VA 22102
703-245-8020
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