Sports has become one of the hottest investment opportunities in the global market.

Franchise valuations are climbing to record highs; private equity is reshaping team ownership; athletes are evolving into institutional investors; and leagues are becoming platforms for global capital. Meanwhile, prediction markets are upending the incumbent sports betting giants.

After an impactful debut in 2025, Asset Class [[link removed]], our live event led by FOS deals reporter Ben Horney, is back for its second year on Sept.15 in Manhattan.

Join the industry’s most influential power players for high-impact conversations about the deals transforming sports.

Asset Class is where capital and competition intersect. Request to attend for a chance to be in the room.

REQUEST TO ATTEND [[link removed]]

Copyright © 2026 Front Office Sports. All rights reserved.

460 Park Avenue South, 7th Floor, New York NY, 10016

If this email was forwarded to you, you can subscribe here [[link removed]].

Update your preferences [link removed] / Unsubscribe [link removed]