Hi John,
On two occasions last week (28th and 29th of July) Sky News broadcast a Reform UK press conference live from their new 'briefing room' - effectively a TV studio of its own.
They didn't use their own camera crew, they just broadcast the livestream provided by the party - which resulted in a bizarre situation where Sky News’s own footage of a Minister was being broadcast back to the TV channel - independently of the producers - and overlaid with commentary from a political party’s Chair interviewing that same party’s Leader.
We knew that this couldn't stand. So we mobilised Best for Britain supporters, like you, and over 6,000 of you sent a complaint to their viewer relations team.
The Result?
Yesterday Reform UK held yet another press conference, on the same topic.
But, while Sky News did cover the press conference, there were some notable differences in how they covered it:
- They used their own camera feed - retaining control of the broadcast, and minimising visibility of the party messaging built into the new studio
- They did not air the whole conference - just the opening remarks and then questions from accredited journalists
- They then aired the response to the claims from a Government minister
This was definitely welcome progress, and it might just be thanks to the 6000 Best for Britain supporters who wrote in - as well as every one of you who supports our work.
You make a difference
It may be a small win, but this effort proves how valuable your support is.
Campaigning is expensive. Emails, digital ads, polling, face-to-face meetings and much more - it all adds up. But so do your donations.
If you want to deliver more wins - will you support us with a monthly donation?
<[link removed]>I'll donate £3/month or more <[link removed]>What Next?
As Reform UK seem intent on holding as many press conferences as they can get away with, Best for Britain believes that broadcasters should increasingly consider the newsworthiness of the output from Reform UK’s new TV studio.
We will continue to monitor the efforts of all broadcasters to provide balanced coverage - and if needed we will act.
Yours,
Cal
Cal Roscow
Director of Campaigns, Best for Britain
P.S. Campaign tools like email sending, polling, and face-to-face meetings can be expensive. Every penny raised goes towards the fight against the radical right and those that delivered Brexit. Will you support us with a monthly donation?
<[link removed]> I’ll donate £3/month or more <[link removed]>
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