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We’re proud to share the 2024 edition of our Political Tech Landscape Report.

This year’s report goes deeper than ever before. It’s not just a snapshot of political technology—it’s an honest reckoning with what worked, what failed, and what we must do differently in our campaigns. From testing to voter contact to fundraising, we review what worked with our existing techstack, what tools we need moving forward, and where our strategies need to evolve in lockstep with technology.

The stakes of our work have never been higher. Our democracy is in crisis and people are suffering—across our communities, our institutions, and our economy. As we reflect on what happened and why, we must also look forward with clarity and urgency to what comes next. We hope this report is a resource for our movement as we fight for our democracy today and plan for the electoral campaigns of the future.

Download the full report ([link removed]) to explore how political tech is evolving—and where we must adapt to meet the moment.
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This report covers developments across six core categories: Media & Messaging, Data Analytics & Modeling, Research, Volunteer & Activist Mobilization and Voter Engagement, Fundraising, and Organizational Infrastructure. We spotlight promising innovations and persistent barriers—and we ask hard questions about how we measure success.
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Our friends at Higher Ground Labs just released their 2024 Political Tech Landscape Report. It’s a clear-eyed look at what worked, what didn’t, and where the movement needs to evolve after a tough cycle. The report digs into voter engagement gaps, tech adoption challenges, and bright spots in innovation. If you're an organizer, technologist, funder, or practitioner thinking about where we go from here, this is a great resource ⬇️ #PoliticalTechLandscape
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Our friends at HGL have released their 2024 Political Tech Landscape Report—and it's a critical read. Download to read crucial trends & gaps from the last cycle ⬇️ #PoliticalTechLandscape
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P.S. Join us for a webinar on May 27th at 2PM ET for a live, in-depth look at our 2024 Political Tech Landscape Report. ([link removed])
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—Betsy Hoover
Founder & Managing Partner, HGL
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