From Donna McCullough, Alzheimer's Association <[email protected]>
Subject 🌟 New: $50,000 Match Challenge begins today
Date June 12, 2020 7:43 AM
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Your generous gift today can go twice as
far.

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Alzheimer's Association

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DONATE NOW

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$50,000 matching gift challenge | Help end Alzheimer's while you can
DOUBLE your impact.

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Dear John,

While we've started off Alzheimer's
& Brain Awareness Month strong, I'm excited to share a new
opportunity to make even more of an impact this month - a
generous donor has stepped up to challenge us to fight Alzheimer's
disease.

Joel Berman, a longtime supporter and
member of our Founders Society, will donate $50,000 in matching funds
to help advance research and provide care and support services, if we
can raise $50,000 by June 30. Joel tragically lost his beloved wife,
Sandy Rosenbaum, to dementia and is dedicated to our vision of a world
without Alzheimer's and all dementia. Since Sandy's passing, Joel has
worked with the Association's Massachusetts/New Hampshire Chapter's
Ride to End ALZ to create Sandy's Starters, a group of riders who have
recently lost someone to dementia.

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"It's a really warm
feeling to be surrounded by people who have gone through a similar
circumstance. It makes me feel like I'm not alone."
-Joel Berman

This opportunity means every dollar
you give, up to a total of $50,000, can make TWICE the impact, do
TWICE as much and move us TWICE as far toward ending Alzheimer's. Can
we count on your support?

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The COVID-19 pandemic has deeply
affected every aspect of our communities, from families at home to
long-term care facilities. We're focused on our vital mission to lead
the way to end Alzheimer's and all other dementia - by
accelerating global research, driving risk reduction and early
detection, and maximizing quality care and support.

Double my impact today.

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Your generosity helps fund ongoing
research and provide care and support resources available to families
and caregivers, like our 24/7 Helpline (800.272.3900). As you can
imagine, an increasing number of calls this year have been about
maintaining health and safety during the pandemic.

$16 can become $32.

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$30 can become $60.

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$50 can become $100.

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Please give today while your
contribution can be matched to provide twice the help at this critical
time. Thank you for

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joining the fight to end Alzheimer's.

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Sincerely,

Donna McCullough
Chief Field and Development Officer

Forward

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Facebook

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Twitter

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P.S. Thousands of families
impacted by Alzheimer's are still facing additional unprecedented
challenges from the COVID-19 pandemic. Please help us continue to
accelerate research and provide critical care and support, while your
impact can go twice as far. We're grateful for your support. Thank
you.

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Your donation will strengthen our efforts
to advance Alzheimer's care, support and research. From face-to-face
support to online education programs and promising global research
initiatives, your gift makes a difference in the lives of all those
affected by Alzheimer's and other dementias in your community and
across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225
N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2020 Alzheimer's
Association. All rights reserved.
800.272.3900 | alz.org

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