Your generous gift today can go twice as far.
Alzheimer's Association DONATE NOW
$50,000 matching gift challenge | Help end Alzheimer's while you can DOUBLE your impact.
Dear John,
While we've started off Alzheimer's & Brain Awareness Month strong, I'm excited to share a new opportunity to make even more of an impact this month — a generous donor has stepped up to challenge us to fight Alzheimer's disease.

Joel Berman, a longtime supporter and member of our Founders Society, will donate $50,000 in matching funds to help advance research and provide care and support services, if we can raise $50,000 by June 30. Joel tragically lost his beloved wife, Sandy Rosenbaum, to dementia and is dedicated to our vision of a world without Alzheimer's and all dementia. Since Sandy's passing, Joel has worked with the Association's Massachusetts/New Hampshire Chapter's Ride to End ALZ to create Sandy's Starters, a group of riders who have recently lost someone to dementia.

“It's a really warm feeling to be surrounded by people who have gone through a similar circumstance. It makes me feel like I'm not alone.”
–Joel Berman

This opportunity means every dollar you give, up to a total of $50,000, can make TWICE the impact, do TWICE as much and move us TWICE as far toward ending Alzheimer's. Can we count on your support?

The COVID-19 pandemic has deeply affected every aspect of our communities, from families at home to long-term care facilities. We're focused on our vital mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

Double my impact today.

Your generosity helps fund ongoing research and provide care and support resources available to families and caregivers, like our 24/7 Helpline (800.272.3900). As you can imagine, an increasing number of calls this year have been about maintaining health and safety during the pandemic.

$16 can become $32.
$30 can become $60.
$50 can become $100.

Please give today while your contribution can be matched to provide twice the help at this critical time. Thank you for joining the fight to end Alzheimer's.

Sincerely,

Donna McCullough
Chief Field and Development Officer
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P.S. Thousands of families impacted by Alzheimer's are still facing additional unprecedented challenges from the COVID-19 pandemic. Please help us continue to accelerate research and provide critical care and support, while your impact can go twice as far. We're grateful for your support. Thank you.
Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601
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800.272.3900 | alz.org® | Donate

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