| From | Check My Ads <[email protected]> |
| Subject | I’m joining Check My Ads as the Director of Intelligence 🎉 |
| Date | May 2, 2025 7:58 PM |
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BqA=3D.
Hiya friends,
My name is Iesha White, and I=E2=80=99m thrilled to join Check My Ads as th=
e new Director of Intelligence, where I=E2=80=99ll be working alongside thi=
s incredible team to shine a light on the opaque global advertising technol=
ogy industry=E2=80=94a world I=E2=80=99ve been embedded in for over a decad=
e.
Like so many in the industry, I fell into adtech by accident, and my journe=
y through the digital advertising industry has given me a clear perspective=
of the supply-chain. I=E2=80=99ve worked for adtech companies, indie ad ag=
encies, global ad agencies, and major brands, where I have witnessed first-=
hand how the race to the bottom for low-cost advertising inventory within t=
his $700 billion-dollar industry has enabled the fraud, spam, scams, and ma=
nipulation across the internet today.
This work is about creating a better internet for everyone. As a programmat=
ic practitioner, I've personally experienced what it's like to navigate the=
labyrinth of paid media, and I=E2=80=99ve seen first-hand what types of ha=
rms and risks our current landscape poses to brands, agencies, and the gene=
ral public. My mission is to democratize knowledge in paid media, and to ma=
ke sure that everyone in our community understands what is at stake for adv=
ertisers and citizens.=20
With the incredible team at Check My Ads, I look forward to future-proofing=
our media landscape for efficiency, fairness, and quality=E2=80=94for ever=
yone.
Please don=E2=80=99t hesitate to reach out - you can reply to this email or=
connect with me on LinkedIn. We would love to hear your thoughts and ideas=
on how together we can build a better advertising landscape.
With gratitude,
Iesha White, Director of Intelligence
=20
A STATEMENT FROM CLAIRE
As part of an amicable resolution to the November 2023 lawsuit that the vid=
eo streaming platform Rumble (Rumble.com) filed against Nandini and Claire,=
we have agreed to share this message:
Between May and October 2023, we published a series of social media posts a=
nd an article that reported that Rumble was heavily reliant on revenue it r=
eceived from Google Ads at that time. One of those posts, which stated that=
Rumble derived 90% of its revenue from Google Ads, was factually incorrect=
. We have also subsequently learned that Rumble is not financially reliant =
on Google. We regret the errors. In January 2022, Rumble launched its own a=
dvertising exchange, the Rumble Advertising Center, which has positioned Ru=
mble to be financially independent from Google Ads and Big Tech. We also un=
derstand the Rumble Advertising Center drives nearly all of Rumble=E2=80=99=
s ad revenue, which comes from advertisers who want to place ads on Rumble.=
Check My Ads remains committed to advocating for advertiser choice and tra=
nsparency in online advertising. Competing with Google in the ad market is =
an uphill challenge for ad-tech competitors, and we respect Rumble=E2=80=99=
s successful efforts to extract itself from Google=E2=80=99s monopoly.
=20
Check My Ads in the Wild =F0=9F=90=BE
=F0=9F=94=A6 Our COO, Arielle Garcia and our Director of Policy Sarah Kay =
Wiley sat down for a Q&A with Culture Reframed to discuss the safety concer=
ns created by the digital advertising industry=E2=80=99s data collection pr=
actices, in particular their impact on children. You can read the Q&A here.
=E2=9A=96=EF=B8=8F We played a small role in a big thing! In the U.S. v. Go=
ogle trial that Arielle covered over at www.usvgoogleads.com, the court has=
issued a ruling declaring Google a monopoly. This is a big win that has th=
e power to reshape the digital advertising industry. Want to dig into the d=
etails? Check out coverage from Reuters or Adweek for more.
=F0=9F=8F=86 Performance Marketing World (PMW) released their International=
Powerlist 2025, naming Arielle a winner and dubbing her the =E2=80=9Cadtec=
h Erin Brockovich=E2=80=9D.
=F0=9F=8E=A4 Come hang with Arielle at AdAge in NYC on May 22nd! She will b=
e on a panel of experts breaking down the latest rules and sharing simple t=
ips to help brands navigate today=E2=80=99s privacy landscape. Use code DAT=
A25_SPECIAL for 50% off your ticket!
=20
Fund the work
DONATE
=20
=20
Check My Ads Institute is a non-profit 501(c)3 organization.=20
=E2=80=A8Tax ID/EIN: 87-1895699
Have any questions or comments? =E2=80=A8Reach out to us at Hello@CheckMyAd=
s.org
This email was sent to [email protected]. Click here to [link removed]
myads.app.neoncrm.com/np/clients/checkmyads/unsubscribeEmail.jsp?type=3D16&=
emailId=3Deca2e2fb3ad610b7adf6b53d0efe2cefem8060023eca&userId=3DYZi1e6b19Xt=
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form: none; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-c=
olor: rgb(255, 255, 255); text-decoration: none;">Hiya friends,<!-- notionv=
c: e2eb29cf-4962-4ac9-9f53-5565d5bace2d --><!-- notionvc: 4509bcaa-600c-4ac=
8-bc05-16be6140a04a --></p> <p class=3D"md-end-block md-p md-focus" style=
=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; box-si=
zing: border-box; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-=
translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-s=
kew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: pr=
oximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ri=
ng-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-r=
ing-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #00=
00; line-height: inherit; orphans: 4; margin: 0.8em 0px; white-space: pre-w=
rap; position: relative; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 5=
1); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue', Helvetica, Ar=
ial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-style: normal; fon=
t-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-alig=
n: start; text-indent: 0px; text-transform: none; word-spacing: 0px; -webki=
t-text-stroke-width: 0px; background-color: rgb(255, 255, 255); text-decora=
tion: none;">My name is Iesha White, and I=E2=80=99m thrilled to join Check=
My Ads as the new Director of Intelligence, where I=E2=80=99ll be working =
alongside this incredible team to shine a light on the opaque global advert=
ising technology industry=E2=80=94a world I=E2=80=99ve been embedded in for=
over a decade.<!-- notionvc: 052346ea-daf0-47d8-b12e-309077c9a1be --><!-- =
notionvc: 490e52ea-8dfa-4996-be07-113a7259ae51 --></p> <p class=3D"md-end-b=
lock md-p md-focus" style=3D"padding: 0; Margin: 0; margin-bottom: 10px; Ma=
rgin-bottom: 10px; box-sizing: border-box; --tw-border-spacing-x: 0; --tw-b=
order-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: =
0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-s=
croll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-of=
fset-color: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-offset-=
shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --t=
w-shadow-colored: 0 0 #0000; line-height: inherit; orphans: 4; margin: 0.8e=
m 0px; white-space: pre-wrap; position: relative; caret-color: rgb(51, 51, =
51); color: rgb(51, 51, 51); font-family: 'Open Sans', 'Clear Sans', 'Helve=
tica Neue', Helvetica, Arial, 'Segoe UI Emoji', sans-serif; font-size: 16px=
; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-s=
pacing: normal; text-align: start; text-indent: 0px; text-transform: none; =
word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(25=
5, 255, 255); text-decoration: none;"><span class=3D"discussion-level-1 dis=
cussion-id-1e7085ab-68c9-8095-9f25-001c539f61bc notion-enable-hover" data-t=
oken-index=3D"0">Like so many in the industry, I fell into adtech by accide=
nt, and my journey through the digital advertising industry has given me a =
clear perspective of the supply-chain. I=E2=80=99ve worked for </span><span=
class=3D"discussion-id-1d5085ab-68c9-803d-94e1-001ca43aed04 discussion-lev=
el-1 discussion-id-1d5085ab-68c9-803d-94e1-001ca43aed04 discussion-id-1e708=
5ab-68c9-8095-9f25-001c539f61bc notion-enable-hover" data-token-index=3D"1"=
>adtech companies, indie ad agencies, global ad agencies, and major brands,=
</span><span class=3D"discussion-level-1 discussion-id-1e7085ab-68c9-8095-9=
f25-001c539f61bc notion-enable-hover" data-token-index=3D"2"> where I have =
witnessed first-hand how the race to the bottom for </span><span class=3D"d=
iscussion-id-1dc085ab-68c9-80da-b640-001c6d1239af discussion-level-1 discus=
sion-id-1dc085ab-68c9-80da-b640-001c6d1239af discussion-id-1e7085ab-68c9-80=
95-9f25-001c539f61bc notion-enable-hover" data-token-index=3D"3">low-cost a=
dvertising inventory </span><span class=3D"discussion-level-1 discussion-id=
-1e7085ab-68c9-8095-9f25-001c539f61bc notion-enable-hover" data-token-index=
=3D"4">within this $700 billion-dollar industry has enabled the fraud, spam=
, scams, and manipulation across the internet today.</span><!-- notionvc: 7=
da5f791-1383-4124-906d-1323b79f752c --></p> <p class=3D"md-end-block md-p m=
d-focus" style=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom=
: 10px; box-sizing: border-box; --tw-border-spacing-x: 0; --tw-border-spaci=
ng-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-ske=
w-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-=
strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color:=
#fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0=
#0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-co=
lored: 0 0 #0000; line-height: inherit; orphans: 4; margin: 0.8em 0px; whit=
e-space: pre-wrap; position: relative; caret-color: rgb(51, 51, 51); color:=
rgb(51, 51, 51); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue',=
Helvetica, Arial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-styl=
e: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: nor=
mal; text-align: start; text-indent: 0px; text-transform: none; word-spacin=
g: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255=
); text-decoration: none;">This work is about creating a better internet fo=
r everyone. As a programmatic practitioner, I've personally experienced wha=
t it's like to navigate the labyrinth of paid media, and I=E2=80=99ve seen =
first-hand what types of harms and risks our current landscape poses to bra=
nds, agencies, and the general public. My mission is to democratize knowled=
ge in paid media, and to make sure that everyone in our community understan=
ds what is at stake for advertisers and citizens. <!-- notionvc: 1cec0a56-0=
ebf-42a2-b4f2-a46141a79df4 --></p> <p class=3D"md-end-block md-p md-focus" =
style=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; b=
ox-sizing: border-box; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; =
--tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; -=
-tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictnes=
s: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --=
tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; -=
-tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 =
0 #0000; line-height: inherit; orphans: 4; margin: 0.8em 0px; white-space: =
pre-wrap; position: relative; caret-color: rgb(51, 51, 51); color: rgb(51, =
51, 51); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue', Helvetic=
a, Arial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-style: normal=
; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text=
-align: start; text-indent: 0px; text-transform: none; word-spacing: 0px; -=
webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); text-d=
ecoration: none;">With the incredible team at Check My Ads, I look forward =
to future-proofing our media landscape for efficiency, fairness, and qualit=
y=E2=80=94for everyone.<!-- notionvc: 9867cd38-a56c-46a2-93ba-9f2c03754084 =
--></p> <p class=3D"md-end-block md-p md-focus" style=3D"padding: 0; Margin=
: 0; margin-bottom: 10px; Margin-bottom: 10px; box-sizing: border-box; --tw=
-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-t=
ranslate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x=
: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-off=
set-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 2=
46 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000;=
--tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; line-height: inher=
it; orphans: 4; margin: 0.8em 0px; white-space: pre-wrap; position: relativ=
e; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: 'Open=
Sans', 'Clear Sans', 'Helvetica Neue', Helvetica, Arial, 'Segoe UI Emoji',=
sans-serif; font-size: 16px; font-style: normal; font-variant-caps: normal=
; font-weight: 400; letter-spacing: normal; text-align: start; text-indent:=
0px; text-transform: none; word-spacing: 0px; -webkit-text-stroke-width: 0=
px; background-color: rgb(255, 255, 255); text-decoration: none;"><span cla=
ss=3D"discussion-id-1e6085ab-68c9-80f5-bb7d-001c906445f8 notion-enable-hove=
r" data-token-index=3D"0">Please don=E2=80=99t hesitate to reach out - you =
can reply to this email or connect with me on </span><a class=3D"discussion=
-id-1e6085ab-68c9-80f5-bb7d-001c906445f8 notion-link-token notion-focusable=
-token notion-enable-hover" tabindex=3D"0" href=3D"[link removed]
om/emails/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=
=3D/HMzqch_PueC56uiup0R0KHSayVVlgm3f4HQz7DJGD-8=3D" rel=3D"noopener norefer=
rer" data-token-index=3D"1" style=3D"color: #0074d9; text-decoration: none;=
font-weight: inherit; padding: 0; text-align: left; line-height: 1.5;"><sp=
an class=3D"link-annotation-unknown-block-id--1502086917">LinkedIn</span></=
a><span class=3D"discussion-id-1e6085ab-68c9-80f5-bb7d-001c906445f8 notion-=
enable-hover" data-token-index=3D"2">. We would love to hear your thoughts =
and ideas on how together we can build a better advertising landscape.</spa=
n><!-- notionvc: 899ee9a0-8767-4f42-a86c-82dbe2182528 --><br><!-- notionvc:=
1eafb03a-40bf-4655-9862-3fba4c46e13a --></p> <p class=3D"md-end-block md-p=
md-focus" style=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bott=
om: 10px; box-sizing: border-box; --tw-border-spacing-x: 0; --tw-border-spa=
cing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-s=
kew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-sna=
p-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-colo=
r: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0=
0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-=
colored: 0 0 #0000; line-height: inherit; orphans: 4; margin: 0.8em 0px; wh=
ite-space: pre-wrap; position: relative; caret-color: rgb(51, 51, 51); colo=
r: rgb(51, 51, 51); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue=
', Helvetica, Arial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-st=
yle: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: n=
ormal; text-align: start; text-indent: 0px; text-transform: none; word-spac=
ing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 2=
55); text-decoration: none;">With gratitude,<!-- notionvc: 00739b87-9906-48=
a6-b4d7-6d71be6461eb --></p> <p class=3D"md-end-block md-p md-focus" style=
=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; box-si=
zing: border-box; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-=
translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-s=
kew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: pr=
oximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ri=
ng-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-r=
ing-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #00=
00; line-height: inherit; orphans: 4; margin: 0.8em 0px; white-space: pre-w=
rap; position: relative; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 5=
1); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue', Helvetica, Ar=
ial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-style: normal; fon=
t-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-alig=
n: start; text-indent: 0px; text-transform: none; word-spacing: 0px; -webki=
t-text-stroke-width: 0px; background-color: rgb(255, 255, 255); text-decora=
tion: none;"><a class=3D"notion-link-token notion-focusable-token notion-en=
able-hover" tabindex=3D"0" href=3D"[link removed]
ng/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56u=
iup0R0KGwkBByMPA9xm8nM8sWCBmY=3D" rel=3D"noopener noreferrer" data-token-in=
dex=3D"0" style=3D"color: #0074d9; text-decoration: none; font-weight: inhe=
rit; padding: 0; text-align: left; line-height: 1.5;"><span class=3D"link-a=
nnotation-unknown-block-id--1279514244">Iesha White</span></a>, Director of=
Intelligence<!-- notionvc: a43c3444-0d72-4823-b970-a85c772a6d64 --></p> <p=
style=3D"color: #3c4144; font-family: Open Sans,sans-serif; font-weight: 4=
00; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; li=
ne-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><img class=3D"br=
eak-text-around-image align-left" style=3D"outline: none; text-decoration: =
none; -ms-interpolation-mode: bicubic; max-width: 100%; clear: both; float:=
none; display: unset; text-align: left; height: auto; margin: 12px auto 12=
px 0;" src=3D"[link removed]
mages/Screenshot%202025-05-02%20at%2010_45_46%E2%80%AFAM.png" alt=3D"Screen=
shot%202025-05-02%20at%2010_45_46%E2%80%AFAM.png" width=3D"261" height=3D"1=
05" align=3D"center" data-wrap-text-margin=3D"25" data-wrap-text=3D"Break t=
ext around image"></p> <p class=3D"md-end-block md-p md-focus" style=3D"pad=
ding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; box-sizing: b=
order-box; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-transla=
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0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity=
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r: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-sha=
dow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; lin=
e-height: inherit; orphans: 4; margin: 0.8em 0px; white-space: pre-wrap; po=
sition: relative; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 51); fon=
t-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue', Helvetica, Arial, 'S=
egoe UI Emoji', sans-serif; font-size: 16px; font-style: normal; font-varia=
nt-caps: normal; font-weight: 400; letter-spacing: normal; text-align: star=
t; text-indent: 0px; text-transform: none; word-spacing: 0px; -webkit-text-=
stroke-width: 0px; background-color: rgb(255, 255, 255); text-decoration: n=
one;"><!-- notionvc: b7d0aa3c-a5b2-4fb1-b9c2-dd45476f9c31 --></p> <p style=
=3D"color: #3c4144; font-family: Open Sans,sans-serif; font-weight: 400; pa=
dding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-hei=
ght: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><img class=3D"align-ce=
nter break-text-around-image" src=3D"[link removed]
n/resource/checkmyads/images/iesha-headshot-for-newsletter.png" alt=3D"iesh=
a-headshot-for-newsletter.png" width=3D"600" align=3D"center" data-wrap-tex=
t-margin=3D"25" data-wrap-text=3D"Break text around image" style=3D"outline=
: none; text-decoration: none; -ms-interpolation-mode: bicubic; max-width: =
100%; clear: both; display: block; margin: 0 auto; float: none; text-align:=
center; height: auto; Margin: 12px auto;"></p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: solid; border-top-color: #013B5C; margin-top: 18px; margin-bo=
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le=3D"solid" data-topnum=3D"18" data-bottomnum=3D"18" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-top: 9px; padding-bottom: 9px;"><h2 clas=
s=3D"md-end-block md-p md-focus" style=3D"padding: 0; Margin: 0; word-wrap:=
normal; margin-bottom: 10px; Margin-bottom: 10px; box-sizing: border-box; =
--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --=
tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-sca=
le-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring=
-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 1=
30 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0=
000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; line-height: i=
nherit; margin: 0.8em 0px; white-space: pre-wrap; position: relative; caret=
-color: rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: Georgia, seri=
f; font-size: 16px; font-style: normal; font-variant-caps: normal; font-wei=
ght: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text=
-transform: none; word-spacing: 0px; -webkit-text-stroke-width: 0px; backgr=
ound-color: rgb(255, 255, 255); text-decoration: none;"><span class=3D"md-p=
lain md-expand" style=3D"box-sizing: border-box; --tw-border-spacing-x: 0; =
--tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-ro=
tate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; =
--tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-r=
ing-offset-color: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-o=
ffset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #000=
0; --tw-shadow-colored: 0 0 #0000; color: rgb(1, 59, 92);"><span class=3D"n=
otion-enable-hover" style=3D"font-size: 16pt;" data-token-index=3D"0">A STA=
TEMENT FROM CLAIRE</span></span></h2> <p style=3D"color: #3c4144; font-fami=
ly: Open Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: =
0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px=
; Margin-bottom: 10px;">As part of an amicable resolution to the November 2=
023 lawsuit that the video streaming platform Rumble (<a class=3D"notion-li=
nk-token notion-focusable-token notion-enable-hover" tabindex=3D"0" href=3D=
"[link removed]
C24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R0KJxUkBq90ipBtY_WiICWodc=3D" =
rel=3D"noopener noreferrer" data-token-index=3D"1" style=3D"color: #0074d9;=
text-decoration: none; font-weight: inherit; padding: 0; text-align: left;=
line-height: 1.5;"><span class=3D"link-annotation-unknown-block-id-6573800=
25">Rumble.com</span></a>) filed against Nandini and Claire, we have agreed=
to share this message:<!-- notionvc: aff97ab6-de59-4f30-b15b-c8716b67e7ca =
--></p> <p style=3D"color: #3c4144; font-family: Open Sans,sans-serif; font=
-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size=
: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">Betwee=
n May and October 2023, we published a series of social media posts and an =
article that reported that Rumble was heavily reliant on revenue it receive=
d from Google Ads at that time. One of those posts, which stated that Rumbl=
e derived 90% of its revenue from Google Ads, was factually incorrect. We h=
ave also subsequently learned that Rumble is not financially reliant on Goo=
gle. We regret the errors. In January 2022, Rumble launched its own adverti=
sing exchange, the Rumble Advertising Center, which has positioned Rumble t=
o be financially independent from Google Ads and Big Tech. We also understa=
nd the Rumble Advertising Center drives nearly all of Rumble=E2=80=99s ad r=
evenue, which comes from advertisers who want to place ads on Rumble. Check=
My Ads remains committed to advocating for advertiser choice and transpare=
ncy in online advertising. Competing with Google in the ad market is an uph=
ill challenge for ad-tech competitors, and we respect Rumble=E2=80=99s succ=
essful efforts to extract itself from Google=E2=80=99s monopoly.<!-- notion=
vc: d4907d59-9742-4b76-9596-aad39ba9b4a7 --></p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: solid; border-top-color: #013B5C; margin-top: 18px; margin-bo=
ttom: 18px;" data-color=3D"#013B5C" data-thicknessnum=3D"1" data-dividersty=
le=3D"solid" data-topnum=3D"18" data-bottomnum=3D"18" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-top: 9px; padding-bottom: 9px;"><h2 clas=
s=3D"md-end-block md-p md-focus" style=3D"padding: 0; Margin: 0; word-wrap:=
normal; margin-bottom: 10px; Margin-bottom: 10px; box-sizing: border-box; =
--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --=
tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-sca=
le-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring=
-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 1=
30 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0=
000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; line-height: i=
nherit; margin: 0.8em 0px; white-space: pre-wrap; position: relative; caret=
-color: rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: Georgia, seri=
f; font-size: 16px; font-style: normal; font-variant-caps: normal; font-wei=
ght: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text=
-transform: none; word-spacing: 0px; -webkit-text-stroke-width: 0px; backgr=
ound-color: rgb(255, 255, 255); text-decoration: none;"><span class=3D"md-p=
lain md-expand" style=3D"box-sizing: border-box; --tw-border-spacing-x: 0; =
--tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-ro=
tate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; =
--tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-r=
ing-offset-color: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-o=
ffset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #000=
0; --tw-shadow-colored: 0 0 #0000; color: rgb(1, 59, 92);"><span class=3D"n=
otion-enable-hover" style=3D"font-size: 16pt;" data-token-index=3D"0">Check=
My Ads in the Wild =F0=9F=90=BE</span></span></h2> <p style=3D"color: #3c4=
144; font-family: Open Sans,sans-serif; font-weight: 400; padding: 0; margi=
n: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margi=
n-bottom: 10px; Margin-bottom: 10px;">=F0=9F=94=A6 Our COO, <a title=
=3D" Arielle Garcia " href=3D"[link removed]
ick-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R=
0KLNSBFpWDzNlRUyXsLn87BQ=3D" target=3D"_blank" rel=3D"noopener" style=3D"co=
lor: #0074d9; text-decoration: none; font-weight: inherit; padding: 0; text=
-align: left; line-height: 1.5;"> Arielle Garcia </a>and our Director of Po=
licy <a title=3D"Sarah Kay Wiley" href=3D"[link removed]
/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_=
PueC56uiup0R0KHrypftgE0Inshrc0p3cTq8=3D" target=3D"_blank" rel=3D"noopener"=
style=3D"color: #0074d9; text-decoration: none; font-weight: inherit; padd=
ing: 0; text-align: left; line-height: 1.5;">Sarah Kay Wiley</a> sat down f=
or a Q&A with <a href=3D"[link removed]
g/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56ui=
up0R0KELZuUf3fGB4LEr-vQncSgs=3D" style=3D"color: #0074d9; text-decoration: =
none; font-weight: inherit; padding: 0; text-align: left; line-height: 1.5;=
">Culture Reframed</a> to discuss the safety concerns created by the digita=
l advertising industry=E2=80=99s data collection practices, in particular t=
heir impact on children. You can read the Q&A <a href=3D"[link removed]
onemails.com/emails/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZM=
rHiMWBqA=3D/HMzqch_PueC56uiup0R0KAo0tdGjxv7IJGpfMwniVsg=3D" style=3D"color:=
#0074d9; text-decoration: none; font-weight: inherit; padding: 0; text-ali=
gn: left; line-height: 1.5;">here</a>.</p> <p style=3D"color: #3c4144; font=
-family: Open Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Mar=
gin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom:=
10px; Margin-bottom: 10px;"><span class=3D"discussion-level-1 discussion-i=
d-1e6085ab-68c9-8034-a31e-001c24992657 notion-enable-hover" data-token-inde=
x=3D"0">=E2=9A=96=EF=B8=8F We played a small role in a big thing</span>! In=
the U.S. v. Google trial that Arielle covered over at <a class=3D"notion-l=
ink-token notion-focusable-token notion-enable-hover" tabindex=3D"0" href=
=3D"[link removed]
riJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R0KGX-GN5DfzYriNOPm0jCxVY=
=3D" rel=3D"noopener noreferrer" data-token-index=3D"2" style=3D"color: #00=
74d9; text-decoration: none; font-weight: inherit; padding: 0; text-align: =
left; line-height: 1.5;"><span class=3D"link-annotation-unknown-block-id-18=
79302679">www.usvgoogleads.com</span></a>, the court has issued a ruling de=
claring Google a monopoly. This is a big win that has the power to reshape =
the digital advertising industry. Want to dig into the details? Check out c=
overage from <a class=3D"notion-link-token notion-focusable-token notion-en=
able-hover" tabindex=3D"0" href=3D"[link removed]
ng/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56u=
iup0R0KD8AlckKJeIjsj-J_oJT0pM=3D" rel=3D"noopener noreferrer" data-token-in=
dex=3D"4" style=3D"color: #0074d9; text-decoration: none; font-weight: inhe=
rit; padding: 0; text-align: left; line-height: 1.5;"><span class=3D"link-a=
nnotation-unknown-block-id-1669460283">Reuters</span></a> or <a class=3D"no=
tion-link-token notion-focusable-token notion-enable-hover" tabindex=3D"0" =
href=3D"[link removed]
KSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R0KGIj8xOyOQaLXki59H9lB=
SI=3D" rel=3D"noopener noreferrer" data-token-index=3D"6" style=3D"color: #=
0074d9; text-decoration: none; font-weight: inherit; padding: 0; text-align=
: left; line-height: 1.5;"><span class=3D"link-annotation-unknown-block-id-=
-118879617">Adweek</span></a> for more.</p> <p style=3D"color: #3c4144; fon=
t-family: Open Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Ma=
rgin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom=
: 10px; Margin-bottom: 10px;"><!-- notionvc: 68101145-3695-4cc6-bfa2-2c54b6=
a15ee9 --><a class=3D"notion-link-token notion-focusable-token notion-enabl=
e-hover" tabindex=3D"0" href=3D"[link removed]
click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup=
0R0KIJjRJAbNGOdjoUxAQaeqX4=3D" rel=3D"noopener noreferrer" data-token-index=
=3D"0" style=3D"color: #0074d9; text-decoration: none; font-weight: inherit=
; padding: 0; text-align: left; line-height: 1.5;"><span class=3D"link-anno=
tation-unknown-block-id--1091883110">=F0=9F=8F=86 Performance Marketing Wor=
ld (PMW) released their International Powerlist 2025</span></a>, naming Ari=
elle a winner and dubbing her the =E2=80=9Cadtech Erin Brockovich=E2=80=9D.=
<!-- notionvc: fd74158f-b5a9-4993-b3fd-c7e39ee5f571 --></p> <p style=3D"col=
or: #3c4144; font-family: Open Sans,sans-serif; font-weight: 400; padding: =
0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.=
5; margin-bottom: 10px; Margin-bottom: 10px;"><span class=3D"discussion-id-=
1e7085ab-68c9-8017-92ff-001c97757e8a notion-enable-hover" data-token-index=
=3D"0">=F0=9F=8E=A4 Come hang with Arielle at </span><a class=3D"discu=
ssion-id-1e7085ab-68c9-8017-92ff-001c97757e8a notion-link-token notion-focu=
sable-token notion-enable-hover" tabindex=3D"0" href=3D"[link removed]
ils.com/emails/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMW=
BqA=3D/HMzqch_PueC56uiup0R0KNVw7EGEAoVFMDCStSUNo98=3D" rel=3D"noopener nore=
ferrer" data-token-index=3D"1" style=3D"color: #0074d9; text-decoration: no=
ne; font-weight: inherit; padding: 0; text-align: left; line-height: 1.5;">=
<span class=3D"link-annotation-unknown-block-id--2030812528">AdAge in NYC o=
n May 22nd</span></a><span class=3D"discussion-id-1e7085ab-68c9-8017-92ff-0=
01c97757e8a notion-enable-hover" data-token-index=3D"2">! She will be on a =
panel of experts breaking down the latest rules and sharing simple tips to =
help brands navigate today=E2=80=99s privacy landscape. Use code DATA25_SPE=
CIAL for 50% off your ticket!</span></p> <p style=3D"color: #3c4144; font-f=
amily: Open Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Margi=
n: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 1=
0px; Margin-bottom: 10px;"><img class=3D"align-center break-text-around-ima=
ge" src=3D"[link removed]
es/AA_DataDriven2025_Social_SpeakerGraphics_1200x627_Garcia.jpg" alt=3D"AA_=
DataDriven2025_Social_SpeakerGraphics_1200x627_Garcia.jpg" width=3D"600" al=
ign=3D"center" data-wrap-text-margin=3D"25" data-wrap-text=3D"Break text ar=
ound image" style=3D"outline: none; text-decoration: none; -ms-interpolatio=
n-mode: bicubic; max-width: 100%; clear: both; display: block; margin: 0 au=
to; float: none; text-align: center; height: auto; Margin: 12px auto;"></p>=
</th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: solid; border-top-color: #013B5C; margin-top: 18px; margin-bo=
ttom: 18px;" data-color=3D"#013B5C" data-thicknessnum=3D"1" data-dividersty=
le=3D"solid" data-topnum=3D"18" data-bottomnum=3D"18" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-top: 9px; padding-bottom: 9px;"><p class=
=3D"align-center" style=3D"font-weight: 400; Margin: 0; margin-bottom: 10px=
; Margin-bottom: 10px; background: #ffffff; padding: 10px 10px 20px; font-f=
amily: Georgia, serif; font-size: 22pt; line-height: 24pt; color: #fe483a; =
max-width: 480px; text-align: center; margin: auto;">Fund the work</p>=20
<table class=3D"button expanded email-button mceNonEditable"=
style=3D"border-spacing: 0; border-collapse: collapse; padding: 0; vertica=
l-align: top; text-align: left; Margin: 0; width: 100%; max-width: 480px; m=
argin: 0px auto;">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-align: =
left;">=20
<td style=3D"word-break: normal; overflow-wrap: break-wor=
d; vertical-align: top; color: #3c4144; font-family: Open Sans,sans-serif; =
font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-=
size: 12pt; line-height: 1.5; border-collapse: collapse;">=20
<table class=3D"mceNonEditable" style=3D"border-spacing:=
0; border-collapse: collapse; padding: 0; vertical-align: top; text-align:=
left; max-width: 100%; width: 100%;">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-ali=
gn: left;">=20
<td style=3D"word-break: normal; overflow-wrap: break=
-word; vertical-align: top; font-family: Open Sans,sans-serif; padding: 0; =
margin: 0; Margin: 0; background-color: #fe483a; color: #ffffff; border-col=
lapse: collapse; font-size: 18px; font-weight: 400; line-height: 28px; text=
-align: center; border: 0 solid #fe483a;">
<center style=3D"width: 100%; min-width: 100%;">
<a class=3D"titan__email-button mceEditable" style=
=3D"box-sizing: border-box; font-family: Open Sans,sans-serif; text-decorat=
ion: none; display: inline-block; width: 100%; padding-left: 0; padding-rig=
ht: 0; border-radius: 0; color: #ffffff; line-height: 28px; text-align: cen=
ter; border: 0 solid #fe483a; font-weight: bold; padding: 20px 0px 20px; fo=
nt-size: 16pt;" title=3D"DONATE" draggable=3D"false" href=3D"[link removed]
onemails.com/emails/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZM=
rHiMWBqA=3D/HMzqch_PueC56uiup0R0KEaoDJPcfRruOBL8nR_f-dQ=3D" target=3D"_blan=
k" rel=3D"noopener" data-bgcolor=3D"#fe483a" data-bordercolor=3D"#282968" d=
ata-textcolor=3D"#FFFFFF" data-url=3D"[link removed]" da=
ta-text=3D"DONATE" data-borderradius=3D"0">DONATE</a>
</center></td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table> <p style=3D"color: #3c4144; font-family: Open Sans,=
sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align:=
left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-botto=
m: 10px;"> </p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: solid; border-top-color: #013B5C; margin-top: 18px; margin-bo=
ttom: 18px;" data-color=3D"#013B5C" data-thicknessnum=3D"1" data-dividersty=
le=3D"solid" data-topnum=3D"18" data-bottomnum=3D"18" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
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14pt !important;">Check My Ads Institute is a non-profit 501(c)3 organizati=
on. <br>=E2=80=A8Tax ID/EIN: 87-1895699</span></p></th>=20
<th class=3D"columns large-6 small-12 last default" style=3D"=
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ial, helvetica, sans-serif; color: rgb(1, 59, 92); font-size: 10pt; line-he=
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orgId=3Dcheckmyads&emailId=eca2e2fb3ad610b7adf6b53d0efe2cefem806002=
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------=_Part_45886243_1864920084.1746215882967--
------=_Part_45886234_897702639.1746215882954--
If you're having trouble viewing this email, you can see it online, [link removed].
Hiya friends,
My name is Iesha White, and I’m thrilled to join Check My Ads as the new Director of Intelligence, where I’ll be working alongside this incredible team to shine a light on the opaque global advertising technology industry—a world I’ve been embedded in for over a decade.
Like so many in the industry, I fell into adtech by accident, and my journey through the digital advertising industry has given me a clear perspective of the supply-chain. I’ve worked for adtech companies, indie ad agencies, global ad agencies, and major brands, where I have witnessed first-hand how the race to the bottom for low-cost advertising inventory within this $700 billion-dollar industry has enabled the fraud, spam, scams, and manipulation across the internet today.
This work is about creating a better internet for everyone. As a programmatic practitioner, I've personally experienced what it's like to navigate the labyrinth of paid media, and I’ve seen first-hand what types of harms and risks our current landscape poses to brands, agencies, and the general public. My mission is to democratize knowledge in paid media, and to make sure that everyone in our community understands what is at stake for advertisers and citizens.
With the incredible team at Check My Ads, I look forward to future-proofing our media landscape for efficiency, fairness, and quality—for everyone.
Please don’t hesitate to reach out - you can reply to this email or connect with me on LinkedIn. We would love to hear your thoughts and ideas on how together we can build a better advertising landscape.
With gratitude,
Iesha White, Director of Intelligence
A STATEMENT FROM CLAIRE
As part of an amicable resolution to the November 2023 lawsuit that the video streaming platform Rumble (Rumble.com) filed against Nandini and Claire, we have agreed to share this message:
Between May and October 2023, we published a series of social media posts and an article that reported that Rumble was heavily reliant on revenue it received from Google Ads at that time. One of those posts, which stated that Rumble derived 90% of its revenue from Google Ads, was factually incorrect. We have also subsequently learned that Rumble is not financially reliant on Google. We regret the errors. In January 2022, Rumble launched its own advertising exchange, the Rumble Advertising Center, which has positioned Rumble to be financially independent from Google Ads and Big Tech. We also understand the Rumble Advertising Center drives nearly all of Rumble’s ad revenue, which comes from advertisers who want to place ads on Rumble. Check My Ads remains committed to advocating for advertiser choice and transparency in online advertising. Competing with Google in the ad market is an uphill challenge for ad-tech competitors, and we respect Rumble’s successful efforts to extract itself from Google’s monopoly.
Check My Ads in the Wild 🐾
🔦 Our COO, Arielle Garcia and our Director of Policy Sarah Kay Wiley sat down for a Q&A with Culture Reframed to discuss the safety concerns created by the digital advertising industry’s data collection practices, in particular their impact on children. You can read the Q&A here.
⚖️ We played a small role in a big thing! In the U.S. v. Google trial that Arielle covered over at www.usvgoogleads.com, the court has issued a ruling declaring Google a monopoly. This is a big win that has the power to reshape the digital advertising industry. Want to dig into the details? Check out coverage from Reuters or Adweek for more.
🏆 Performance Marketing World (PMW) released their International Powerlist 2025, naming Arielle a winner and dubbing her the “adtech Erin Brockovich”.
🎤 Come hang with Arielle at AdAge in NYC on May 22nd! She will be on a panel of experts breaking down the latest rules and sharing simple tips to help brands navigate today’s privacy landscape. Use code DATA25_SPECIAL for 50% off your ticket!
Fund the work
DONATE
Check My Ads Institute is a non-profit 501(c)3 organization.
Tax ID/EIN: 87-1895699
Have any questions or comments? Reach out to us at [email protected]
This email was sent to [email protected]. Click here to [link removed].
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BqA=3D.
Hiya friends,
My name is Iesha White, and I=E2=80=99m thrilled to join Check My Ads as th=
e new Director of Intelligence, where I=E2=80=99ll be working alongside thi=
s incredible team to shine a light on the opaque global advertising technol=
ogy industry=E2=80=94a world I=E2=80=99ve been embedded in for over a decad=
e.
Like so many in the industry, I fell into adtech by accident, and my journe=
y through the digital advertising industry has given me a clear perspective=
of the supply-chain. I=E2=80=99ve worked for adtech companies, indie ad ag=
encies, global ad agencies, and major brands, where I have witnessed first-=
hand how the race to the bottom for low-cost advertising inventory within t=
his $700 billion-dollar industry has enabled the fraud, spam, scams, and ma=
nipulation across the internet today.
This work is about creating a better internet for everyone. As a programmat=
ic practitioner, I've personally experienced what it's like to navigate the=
labyrinth of paid media, and I=E2=80=99ve seen first-hand what types of ha=
rms and risks our current landscape poses to brands, agencies, and the gene=
ral public. My mission is to democratize knowledge in paid media, and to ma=
ke sure that everyone in our community understands what is at stake for adv=
ertisers and citizens.=20
With the incredible team at Check My Ads, I look forward to future-proofing=
our media landscape for efficiency, fairness, and quality=E2=80=94for ever=
yone.
Please don=E2=80=99t hesitate to reach out - you can reply to this email or=
connect with me on LinkedIn. We would love to hear your thoughts and ideas=
on how together we can build a better advertising landscape.
With gratitude,
Iesha White, Director of Intelligence
=20
A STATEMENT FROM CLAIRE
As part of an amicable resolution to the November 2023 lawsuit that the vid=
eo streaming platform Rumble (Rumble.com) filed against Nandini and Claire,=
we have agreed to share this message:
Between May and October 2023, we published a series of social media posts a=
nd an article that reported that Rumble was heavily reliant on revenue it r=
eceived from Google Ads at that time. One of those posts, which stated that=
Rumble derived 90% of its revenue from Google Ads, was factually incorrect=
. We have also subsequently learned that Rumble is not financially reliant =
on Google. We regret the errors. In January 2022, Rumble launched its own a=
dvertising exchange, the Rumble Advertising Center, which has positioned Ru=
mble to be financially independent from Google Ads and Big Tech. We also un=
derstand the Rumble Advertising Center drives nearly all of Rumble=E2=80=99=
s ad revenue, which comes from advertisers who want to place ads on Rumble.=
Check My Ads remains committed to advocating for advertiser choice and tra=
nsparency in online advertising. Competing with Google in the ad market is =
an uphill challenge for ad-tech competitors, and we respect Rumble=E2=80=99=
s successful efforts to extract itself from Google=E2=80=99s monopoly.
=20
Check My Ads in the Wild =F0=9F=90=BE
=F0=9F=94=A6 Our COO, Arielle Garcia and our Director of Policy Sarah Kay =
Wiley sat down for a Q&A with Culture Reframed to discuss the safety concer=
ns created by the digital advertising industry=E2=80=99s data collection pr=
actices, in particular their impact on children. You can read the Q&A here.
=E2=9A=96=EF=B8=8F We played a small role in a big thing! In the U.S. v. Go=
ogle trial that Arielle covered over at www.usvgoogleads.com, the court has=
issued a ruling declaring Google a monopoly. This is a big win that has th=
e power to reshape the digital advertising industry. Want to dig into the d=
etails? Check out coverage from Reuters or Adweek for more.
=F0=9F=8F=86 Performance Marketing World (PMW) released their International=
Powerlist 2025, naming Arielle a winner and dubbing her the =E2=80=9Cadtec=
h Erin Brockovich=E2=80=9D.
=F0=9F=8E=A4 Come hang with Arielle at AdAge in NYC on May 22nd! She will b=
e on a panel of experts breaking down the latest rules and sharing simple t=
ips to help brands navigate today=E2=80=99s privacy landscape. Use code DAT=
A25_SPECIAL for 50% off your ticket!
=20
Fund the work
DONATE
=20
=20
Check My Ads Institute is a non-profit 501(c)3 organization.=20
=E2=80=A8Tax ID/EIN: 87-1895699
Have any questions or comments? =E2=80=A8Reach out to us at Hello@CheckMyAd=
s.org
This email was sent to [email protected]. Click here to [link removed]
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emailId=3Deca2e2fb3ad610b7adf6b53d0efe2cefem8060023eca&userId=3DYZi1e6b19Xt=
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<span style=3D"color:#3c4144;">If you're having trouble vie=
wing this email, you can</span> <a style=3D"font-weight: inherit; padding: =
0; text-align: left; line-height: 1.5; color: #0074d9; text-decoration: non=
e;" href=3D"[link removed]
sbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R0KJ5ZYGjKdoo2SStSs=
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padding-right: 24px; border-collapse: collapse; padding: 0;">=20
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yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
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<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1rem;">
<!--[if mso]><center><![end-if]-->
<img class=3D"align-left break-text-around-image" style=3D"=
outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; max-=
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rgin-bottom: 12px; margin-top: 12px; height: auto; margin: 12px auto 12px 0=
;" src=3D"[link removed]
s/CMA_Logo_45_4x.png" alt=3D"A blue and red logo of dominoes falling with t=
he text Check My Ads" width=3D"146" align=3D"left" data-wrap-text-margin=3D=
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yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
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border-collapse: collapse; padding-top: 9px; padding-bottom: 9px;"><p class=
=3D"md-end-block md-p md-focus" style=3D"padding: 0; Margin: 0; margin-bott=
om: 10px; Margin-bottom: 10px; box-sizing: border-box; --tw-border-spacing-=
x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; -=
-tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-=
y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; =
--tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-=
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0 #0000; --tw-shadow-colored: 0 0 #0000; line-height: inherit; orphans: 4; =
margin: 0.8em 0px; white-space: pre-wrap; position: relative; caret-color: =
rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: 'Open Sans', 'Clear S=
ans', 'Helvetica Neue', Helvetica, Arial, 'Segoe UI Emoji', sans-serif; fon=
t-size: 16px; font-style: normal; font-variant-caps: normal; font-weight: 4=
00; letter-spacing: normal; text-align: start; text-indent: 0px; text-trans=
form: none; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-c=
olor: rgb(255, 255, 255); text-decoration: none;">Hiya friends,<!-- notionv=
c: e2eb29cf-4962-4ac9-9f53-5565d5bace2d --><!-- notionvc: 4509bcaa-600c-4ac=
8-bc05-16be6140a04a --></p> <p class=3D"md-end-block md-p md-focus" style=
=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; box-si=
zing: border-box; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-=
translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-s=
kew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: pr=
oximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ri=
ng-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-r=
ing-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #00=
00; line-height: inherit; orphans: 4; margin: 0.8em 0px; white-space: pre-w=
rap; position: relative; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 5=
1); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue', Helvetica, Ar=
ial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-style: normal; fon=
t-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-alig=
n: start; text-indent: 0px; text-transform: none; word-spacing: 0px; -webki=
t-text-stroke-width: 0px; background-color: rgb(255, 255, 255); text-decora=
tion: none;">My name is Iesha White, and I=E2=80=99m thrilled to join Check=
My Ads as the new Director of Intelligence, where I=E2=80=99ll be working =
alongside this incredible team to shine a light on the opaque global advert=
ising technology industry=E2=80=94a world I=E2=80=99ve been embedded in for=
over a decade.<!-- notionvc: 052346ea-daf0-47d8-b12e-309077c9a1be --><!-- =
notionvc: 490e52ea-8dfa-4996-be07-113a7259ae51 --></p> <p class=3D"md-end-b=
lock md-p md-focus" style=3D"padding: 0; Margin: 0; margin-bottom: 10px; Ma=
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order-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: =
0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-s=
croll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-of=
fset-color: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-offset-=
shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --t=
w-shadow-colored: 0 0 #0000; line-height: inherit; orphans: 4; margin: 0.8e=
m 0px; white-space: pre-wrap; position: relative; caret-color: rgb(51, 51, =
51); color: rgb(51, 51, 51); font-family: 'Open Sans', 'Clear Sans', 'Helve=
tica Neue', Helvetica, Arial, 'Segoe UI Emoji', sans-serif; font-size: 16px=
; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-s=
pacing: normal; text-align: start; text-indent: 0px; text-transform: none; =
word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(25=
5, 255, 255); text-decoration: none;"><span class=3D"discussion-level-1 dis=
cussion-id-1e7085ab-68c9-8095-9f25-001c539f61bc notion-enable-hover" data-t=
oken-index=3D"0">Like so many in the industry, I fell into adtech by accide=
nt, and my journey through the digital advertising industry has given me a =
clear perspective of the supply-chain. I=E2=80=99ve worked for </span><span=
class=3D"discussion-id-1d5085ab-68c9-803d-94e1-001ca43aed04 discussion-lev=
el-1 discussion-id-1d5085ab-68c9-803d-94e1-001ca43aed04 discussion-id-1e708=
5ab-68c9-8095-9f25-001c539f61bc notion-enable-hover" data-token-index=3D"1"=
>adtech companies, indie ad agencies, global ad agencies, and major brands,=
</span><span class=3D"discussion-level-1 discussion-id-1e7085ab-68c9-8095-9=
f25-001c539f61bc notion-enable-hover" data-token-index=3D"2"> where I have =
witnessed first-hand how the race to the bottom for </span><span class=3D"d=
iscussion-id-1dc085ab-68c9-80da-b640-001c6d1239af discussion-level-1 discus=
sion-id-1dc085ab-68c9-80da-b640-001c6d1239af discussion-id-1e7085ab-68c9-80=
95-9f25-001c539f61bc notion-enable-hover" data-token-index=3D"3">low-cost a=
dvertising inventory </span><span class=3D"discussion-level-1 discussion-id=
-1e7085ab-68c9-8095-9f25-001c539f61bc notion-enable-hover" data-token-index=
=3D"4">within this $700 billion-dollar industry has enabled the fraud, spam=
, scams, and manipulation across the internet today.</span><!-- notionvc: 7=
da5f791-1383-4124-906d-1323b79f752c --></p> <p class=3D"md-end-block md-p m=
d-focus" style=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom=
: 10px; box-sizing: border-box; --tw-border-spacing-x: 0; --tw-border-spaci=
ng-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-ske=
w-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-=
strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color:=
#fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0=
#0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-co=
lored: 0 0 #0000; line-height: inherit; orphans: 4; margin: 0.8em 0px; whit=
e-space: pre-wrap; position: relative; caret-color: rgb(51, 51, 51); color:=
rgb(51, 51, 51); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue',=
Helvetica, Arial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-styl=
e: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: nor=
mal; text-align: start; text-indent: 0px; text-transform: none; word-spacin=
g: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255=
); text-decoration: none;">This work is about creating a better internet fo=
r everyone. As a programmatic practitioner, I've personally experienced wha=
t it's like to navigate the labyrinth of paid media, and I=E2=80=99ve seen =
first-hand what types of harms and risks our current landscape poses to bra=
nds, agencies, and the general public. My mission is to democratize knowled=
ge in paid media, and to make sure that everyone in our community understan=
ds what is at stake for advertisers and citizens. <!-- notionvc: 1cec0a56-0=
ebf-42a2-b4f2-a46141a79df4 --></p> <p class=3D"md-end-block md-p md-focus" =
style=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; b=
ox-sizing: border-box; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; =
--tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; -=
-tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictnes=
s: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --=
tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; -=
-tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 =
0 #0000; line-height: inherit; orphans: 4; margin: 0.8em 0px; white-space: =
pre-wrap; position: relative; caret-color: rgb(51, 51, 51); color: rgb(51, =
51, 51); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue', Helvetic=
a, Arial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-style: normal=
; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text=
-align: start; text-indent: 0px; text-transform: none; word-spacing: 0px; -=
webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); text-d=
ecoration: none;">With the incredible team at Check My Ads, I look forward =
to future-proofing our media landscape for efficiency, fairness, and qualit=
y=E2=80=94for everyone.<!-- notionvc: 9867cd38-a56c-46a2-93ba-9f2c03754084 =
--></p> <p class=3D"md-end-block md-p md-focus" style=3D"padding: 0; Margin=
: 0; margin-bottom: 10px; Margin-bottom: 10px; box-sizing: border-box; --tw=
-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-t=
ranslate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x=
: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-off=
set-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 2=
46 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000;=
--tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; line-height: inher=
it; orphans: 4; margin: 0.8em 0px; white-space: pre-wrap; position: relativ=
e; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: 'Open=
Sans', 'Clear Sans', 'Helvetica Neue', Helvetica, Arial, 'Segoe UI Emoji',=
sans-serif; font-size: 16px; font-style: normal; font-variant-caps: normal=
; font-weight: 400; letter-spacing: normal; text-align: start; text-indent:=
0px; text-transform: none; word-spacing: 0px; -webkit-text-stroke-width: 0=
px; background-color: rgb(255, 255, 255); text-decoration: none;"><span cla=
ss=3D"discussion-id-1e6085ab-68c9-80f5-bb7d-001c906445f8 notion-enable-hove=
r" data-token-index=3D"0">Please don=E2=80=99t hesitate to reach out - you =
can reply to this email or connect with me on </span><a class=3D"discussion=
-id-1e6085ab-68c9-80f5-bb7d-001c906445f8 notion-link-token notion-focusable=
-token notion-enable-hover" tabindex=3D"0" href=3D"[link removed]
om/emails/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=
=3D/HMzqch_PueC56uiup0R0KHSayVVlgm3f4HQz7DJGD-8=3D" rel=3D"noopener norefer=
rer" data-token-index=3D"1" style=3D"color: #0074d9; text-decoration: none;=
font-weight: inherit; padding: 0; text-align: left; line-height: 1.5;"><sp=
an class=3D"link-annotation-unknown-block-id--1502086917">LinkedIn</span></=
a><span class=3D"discussion-id-1e6085ab-68c9-80f5-bb7d-001c906445f8 notion-=
enable-hover" data-token-index=3D"2">. We would love to hear your thoughts =
and ideas on how together we can build a better advertising landscape.</spa=
n><!-- notionvc: 899ee9a0-8767-4f42-a86c-82dbe2182528 --><br><!-- notionvc:=
1eafb03a-40bf-4655-9862-3fba4c46e13a --></p> <p class=3D"md-end-block md-p=
md-focus" style=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bott=
om: 10px; box-sizing: border-box; --tw-border-spacing-x: 0; --tw-border-spa=
cing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-s=
kew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-sna=
p-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-colo=
r: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0=
0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-=
colored: 0 0 #0000; line-height: inherit; orphans: 4; margin: 0.8em 0px; wh=
ite-space: pre-wrap; position: relative; caret-color: rgb(51, 51, 51); colo=
r: rgb(51, 51, 51); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue=
', Helvetica, Arial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-st=
yle: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: n=
ormal; text-align: start; text-indent: 0px; text-transform: none; word-spac=
ing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 2=
55); text-decoration: none;">With gratitude,<!-- notionvc: 00739b87-9906-48=
a6-b4d7-6d71be6461eb --></p> <p class=3D"md-end-block md-p md-focus" style=
=3D"padding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; box-si=
zing: border-box; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-=
translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-s=
kew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: pr=
oximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ri=
ng-color: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-r=
ing-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #00=
00; line-height: inherit; orphans: 4; margin: 0.8em 0px; white-space: pre-w=
rap; position: relative; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 5=
1); font-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue', Helvetica, Ar=
ial, 'Segoe UI Emoji', sans-serif; font-size: 16px; font-style: normal; fon=
t-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-alig=
n: start; text-indent: 0px; text-transform: none; word-spacing: 0px; -webki=
t-text-stroke-width: 0px; background-color: rgb(255, 255, 255); text-decora=
tion: none;"><a class=3D"notion-link-token notion-focusable-token notion-en=
able-hover" tabindex=3D"0" href=3D"[link removed]
ng/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56u=
iup0R0KGwkBByMPA9xm8nM8sWCBmY=3D" rel=3D"noopener noreferrer" data-token-in=
dex=3D"0" style=3D"color: #0074d9; text-decoration: none; font-weight: inhe=
rit; padding: 0; text-align: left; line-height: 1.5;"><span class=3D"link-a=
nnotation-unknown-block-id--1279514244">Iesha White</span></a>, Director of=
Intelligence<!-- notionvc: a43c3444-0d72-4823-b970-a85c772a6d64 --></p> <p=
style=3D"color: #3c4144; font-family: Open Sans,sans-serif; font-weight: 4=
00; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; li=
ne-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><img class=3D"br=
eak-text-around-image align-left" style=3D"outline: none; text-decoration: =
none; -ms-interpolation-mode: bicubic; max-width: 100%; clear: both; float:=
none; display: unset; text-align: left; height: auto; margin: 12px auto 12=
px 0;" src=3D"[link removed]
mages/Screenshot%202025-05-02%20at%2010_45_46%E2%80%AFAM.png" alt=3D"Screen=
shot%202025-05-02%20at%2010_45_46%E2%80%AFAM.png" width=3D"261" height=3D"1=
05" align=3D"center" data-wrap-text-margin=3D"25" data-wrap-text=3D"Break t=
ext around image"></p> <p class=3D"md-end-block md-p md-focus" style=3D"pad=
ding: 0; Margin: 0; margin-bottom: 10px; Margin-bottom: 10px; box-sizing: b=
order-box; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-transla=
te-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: =
0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity=
; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-colo=
r: rgb(59 130 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-sha=
dow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; lin=
e-height: inherit; orphans: 4; margin: 0.8em 0px; white-space: pre-wrap; po=
sition: relative; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 51); fon=
t-family: 'Open Sans', 'Clear Sans', 'Helvetica Neue', Helvetica, Arial, 'S=
egoe UI Emoji', sans-serif; font-size: 16px; font-style: normal; font-varia=
nt-caps: normal; font-weight: 400; letter-spacing: normal; text-align: star=
t; text-indent: 0px; text-transform: none; word-spacing: 0px; -webkit-text-=
stroke-width: 0px; background-color: rgb(255, 255, 255); text-decoration: n=
one;"><!-- notionvc: b7d0aa3c-a5b2-4fb1-b9c2-dd45476f9c31 --></p> <p style=
=3D"color: #3c4144; font-family: Open Sans,sans-serif; font-weight: 400; pa=
dding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-hei=
ght: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><img class=3D"align-ce=
nter break-text-around-image" src=3D"[link removed]
n/resource/checkmyads/images/iesha-headshot-for-newsletter.png" alt=3D"iesh=
a-headshot-for-newsletter.png" width=3D"600" align=3D"center" data-wrap-tex=
t-margin=3D"25" data-wrap-text=3D"Break text around image" style=3D"outline=
: none; text-decoration: none; -ms-interpolation-mode: bicubic; max-width: =
100%; clear: both; display: block; margin: 0 auto; float: none; text-align:=
center; height: auto; Margin: 12px auto;"></p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: solid; border-top-color: #013B5C; margin-top: 18px; margin-bo=
ttom: 18px;" data-color=3D"#013B5C" data-thicknessnum=3D"1" data-dividersty=
le=3D"solid" data-topnum=3D"18" data-bottomnum=3D"18" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-top: 9px; padding-bottom: 9px;"><h2 clas=
s=3D"md-end-block md-p md-focus" style=3D"padding: 0; Margin: 0; word-wrap:=
normal; margin-bottom: 10px; Margin-bottom: 10px; box-sizing: border-box; =
--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --=
tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-sca=
le-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring=
-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 1=
30 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0=
000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; line-height: i=
nherit; margin: 0.8em 0px; white-space: pre-wrap; position: relative; caret=
-color: rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: Georgia, seri=
f; font-size: 16px; font-style: normal; font-variant-caps: normal; font-wei=
ght: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text=
-transform: none; word-spacing: 0px; -webkit-text-stroke-width: 0px; backgr=
ound-color: rgb(255, 255, 255); text-decoration: none;"><span class=3D"md-p=
lain md-expand" style=3D"box-sizing: border-box; --tw-border-spacing-x: 0; =
--tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-ro=
tate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; =
--tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-r=
ing-offset-color: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-o=
ffset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #000=
0; --tw-shadow-colored: 0 0 #0000; color: rgb(1, 59, 92);"><span class=3D"n=
otion-enable-hover" style=3D"font-size: 16pt;" data-token-index=3D"0">A STA=
TEMENT FROM CLAIRE</span></span></h2> <p style=3D"color: #3c4144; font-fami=
ly: Open Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: =
0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px=
; Margin-bottom: 10px;">As part of an amicable resolution to the November 2=
023 lawsuit that the video streaming platform Rumble (<a class=3D"notion-li=
nk-token notion-focusable-token notion-enable-hover" tabindex=3D"0" href=3D=
"[link removed]
C24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R0KJxUkBq90ipBtY_WiICWodc=3D" =
rel=3D"noopener noreferrer" data-token-index=3D"1" style=3D"color: #0074d9;=
text-decoration: none; font-weight: inherit; padding: 0; text-align: left;=
line-height: 1.5;"><span class=3D"link-annotation-unknown-block-id-6573800=
25">Rumble.com</span></a>) filed against Nandini and Claire, we have agreed=
to share this message:<!-- notionvc: aff97ab6-de59-4f30-b15b-c8716b67e7ca =
--></p> <p style=3D"color: #3c4144; font-family: Open Sans,sans-serif; font=
-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size=
: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">Betwee=
n May and October 2023, we published a series of social media posts and an =
article that reported that Rumble was heavily reliant on revenue it receive=
d from Google Ads at that time. One of those posts, which stated that Rumbl=
e derived 90% of its revenue from Google Ads, was factually incorrect. We h=
ave also subsequently learned that Rumble is not financially reliant on Goo=
gle. We regret the errors. In January 2022, Rumble launched its own adverti=
sing exchange, the Rumble Advertising Center, which has positioned Rumble t=
o be financially independent from Google Ads and Big Tech. We also understa=
nd the Rumble Advertising Center drives nearly all of Rumble=E2=80=99s ad r=
evenue, which comes from advertisers who want to place ads on Rumble. Check=
My Ads remains committed to advocating for advertiser choice and transpare=
ncy in online advertising. Competing with Google in the ad market is an uph=
ill challenge for ad-tech competitors, and we respect Rumble=E2=80=99s succ=
essful efforts to extract itself from Google=E2=80=99s monopoly.<!-- notion=
vc: d4907d59-9742-4b76-9596-aad39ba9b4a7 --></p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: solid; border-top-color: #013B5C; margin-top: 18px; margin-bo=
ttom: 18px;" data-color=3D"#013B5C" data-thicknessnum=3D"1" data-dividersty=
le=3D"solid" data-topnum=3D"18" data-bottomnum=3D"18" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-top: 9px; padding-bottom: 9px;"><h2 clas=
s=3D"md-end-block md-p md-focus" style=3D"padding: 0; Margin: 0; word-wrap:=
normal; margin-bottom: 10px; Margin-bottom: 10px; box-sizing: border-box; =
--tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --=
tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-sca=
le-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring=
-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 1=
30 246 / 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0=
000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; line-height: i=
nherit; margin: 0.8em 0px; white-space: pre-wrap; position: relative; caret=
-color: rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: Georgia, seri=
f; font-size: 16px; font-style: normal; font-variant-caps: normal; font-wei=
ght: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text=
-transform: none; word-spacing: 0px; -webkit-text-stroke-width: 0px; backgr=
ound-color: rgb(255, 255, 255); text-decoration: none;"><span class=3D"md-p=
lain md-expand" style=3D"box-sizing: border-box; --tw-border-spacing-x: 0; =
--tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-ro=
tate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; =
--tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-r=
ing-offset-color: #fff; --tw-ring-color: rgb(59 130 246 / 0.5); --tw-ring-o=
ffset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #000=
0; --tw-shadow-colored: 0 0 #0000; color: rgb(1, 59, 92);"><span class=3D"n=
otion-enable-hover" style=3D"font-size: 16pt;" data-token-index=3D"0">Check=
My Ads in the Wild =F0=9F=90=BE</span></span></h2> <p style=3D"color: #3c4=
144; font-family: Open Sans,sans-serif; font-weight: 400; padding: 0; margi=
n: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margi=
n-bottom: 10px; Margin-bottom: 10px;">=F0=9F=94=A6 Our COO, <a title=
=3D" Arielle Garcia " href=3D"[link removed]
ick-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R=
0KLNSBFpWDzNlRUyXsLn87BQ=3D" target=3D"_blank" rel=3D"noopener" style=3D"co=
lor: #0074d9; text-decoration: none; font-weight: inherit; padding: 0; text=
-align: left; line-height: 1.5;"> Arielle Garcia </a>and our Director of Po=
licy <a title=3D"Sarah Kay Wiley" href=3D"[link removed]
/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_=
PueC56uiup0R0KHrypftgE0Inshrc0p3cTq8=3D" target=3D"_blank" rel=3D"noopener"=
style=3D"color: #0074d9; text-decoration: none; font-weight: inherit; padd=
ing: 0; text-align: left; line-height: 1.5;">Sarah Kay Wiley</a> sat down f=
or a Q&A with <a href=3D"[link removed]
g/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56ui=
up0R0KELZuUf3fGB4LEr-vQncSgs=3D" style=3D"color: #0074d9; text-decoration: =
none; font-weight: inherit; padding: 0; text-align: left; line-height: 1.5;=
">Culture Reframed</a> to discuss the safety concerns created by the digita=
l advertising industry=E2=80=99s data collection practices, in particular t=
heir impact on children. You can read the Q&A <a href=3D"[link removed]
onemails.com/emails/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZM=
rHiMWBqA=3D/HMzqch_PueC56uiup0R0KAo0tdGjxv7IJGpfMwniVsg=3D" style=3D"color:=
#0074d9; text-decoration: none; font-weight: inherit; padding: 0; text-ali=
gn: left; line-height: 1.5;">here</a>.</p> <p style=3D"color: #3c4144; font=
-family: Open Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Mar=
gin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom:=
10px; Margin-bottom: 10px;"><span class=3D"discussion-level-1 discussion-i=
d-1e6085ab-68c9-8034-a31e-001c24992657 notion-enable-hover" data-token-inde=
x=3D"0">=E2=9A=96=EF=B8=8F We played a small role in a big thing</span>! In=
the U.S. v. Google trial that Arielle covered over at <a class=3D"notion-l=
ink-token notion-focusable-token notion-enable-hover" tabindex=3D"0" href=
=3D"[link removed]
riJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R0KGX-GN5DfzYriNOPm0jCxVY=
=3D" rel=3D"noopener noreferrer" data-token-index=3D"2" style=3D"color: #00=
74d9; text-decoration: none; font-weight: inherit; padding: 0; text-align: =
left; line-height: 1.5;"><span class=3D"link-annotation-unknown-block-id-18=
79302679">www.usvgoogleads.com</span></a>, the court has issued a ruling de=
claring Google a monopoly. This is a big win that has the power to reshape =
the digital advertising industry. Want to dig into the details? Check out c=
overage from <a class=3D"notion-link-token notion-focusable-token notion-en=
able-hover" tabindex=3D"0" href=3D"[link removed]
ng/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56u=
iup0R0KD8AlckKJeIjsj-J_oJT0pM=3D" rel=3D"noopener noreferrer" data-token-in=
dex=3D"4" style=3D"color: #0074d9; text-decoration: none; font-weight: inhe=
rit; padding: 0; text-align: left; line-height: 1.5;"><span class=3D"link-a=
nnotation-unknown-block-id-1669460283">Reuters</span></a> or <a class=3D"no=
tion-link-token notion-focusable-token notion-enable-hover" tabindex=3D"0" =
href=3D"[link removed]
KSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup0R0KGIj8xOyOQaLXki59H9lB=
SI=3D" rel=3D"noopener noreferrer" data-token-index=3D"6" style=3D"color: #=
0074d9; text-decoration: none; font-weight: inherit; padding: 0; text-align=
: left; line-height: 1.5;"><span class=3D"link-annotation-unknown-block-id-=
-118879617">Adweek</span></a> for more.</p> <p style=3D"color: #3c4144; fon=
t-family: Open Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Ma=
rgin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom=
: 10px; Margin-bottom: 10px;"><!-- notionvc: 68101145-3695-4cc6-bfa2-2c54b6=
a15ee9 --><a class=3D"notion-link-token notion-focusable-token notion-enabl=
e-hover" tabindex=3D"0" href=3D"[link removed]
click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMWBqA=3D/HMzqch_PueC56uiup=
0R0KIJjRJAbNGOdjoUxAQaeqX4=3D" rel=3D"noopener noreferrer" data-token-index=
=3D"0" style=3D"color: #0074d9; text-decoration: none; font-weight: inherit=
; padding: 0; text-align: left; line-height: 1.5;"><span class=3D"link-anno=
tation-unknown-block-id--1091883110">=F0=9F=8F=86 Performance Marketing Wor=
ld (PMW) released their International Powerlist 2025</span></a>, naming Ari=
elle a winner and dubbing her the =E2=80=9Cadtech Erin Brockovich=E2=80=9D.=
<!-- notionvc: fd74158f-b5a9-4993-b3fd-c7e39ee5f571 --></p> <p style=3D"col=
or: #3c4144; font-family: Open Sans,sans-serif; font-weight: 400; padding: =
0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.=
5; margin-bottom: 10px; Margin-bottom: 10px;"><span class=3D"discussion-id-=
1e7085ab-68c9-8017-92ff-001c97757e8a notion-enable-hover" data-token-index=
=3D"0">=F0=9F=8E=A4 Come hang with Arielle at </span><a class=3D"discu=
ssion-id-1e7085ab-68c9-8017-92ff-001c97757e8a notion-link-token notion-focu=
sable-token notion-enable-hover" tabindex=3D"0" href=3D"[link removed]
ils.com/emails/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZMrHiMW=
BqA=3D/HMzqch_PueC56uiup0R0KNVw7EGEAoVFMDCStSUNo98=3D" rel=3D"noopener nore=
ferrer" data-token-index=3D"1" style=3D"color: #0074d9; text-decoration: no=
ne; font-weight: inherit; padding: 0; text-align: left; line-height: 1.5;">=
<span class=3D"link-annotation-unknown-block-id--2030812528">AdAge in NYC o=
n May 22nd</span></a><span class=3D"discussion-id-1e7085ab-68c9-8017-92ff-0=
01c97757e8a notion-enable-hover" data-token-index=3D"2">! She will be on a =
panel of experts breaking down the latest rules and sharing simple tips to =
help brands navigate today=E2=80=99s privacy landscape. Use code DATA25_SPE=
CIAL for 50% off your ticket!</span></p> <p style=3D"color: #3c4144; font-f=
amily: Open Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Margi=
n: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 1=
0px; Margin-bottom: 10px;"><img class=3D"align-center break-text-around-ima=
ge" src=3D"[link removed]
es/AA_DataDriven2025_Social_SpeakerGraphics_1200x627_Garcia.jpg" alt=3D"AA_=
DataDriven2025_Social_SpeakerGraphics_1200x627_Garcia.jpg" width=3D"600" al=
ign=3D"center" data-wrap-text-margin=3D"25" data-wrap-text=3D"Break text ar=
ound image" style=3D"outline: none; text-decoration: none; -ms-interpolatio=
n-mode: bicubic; max-width: 100%; clear: both; display: block; margin: 0 au=
to; float: none; text-align: center; height: auto; Margin: 12px auto;"></p>=
</th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: solid; border-top-color: #013B5C; margin-top: 18px; margin-bo=
ttom: 18px;" data-color=3D"#013B5C" data-thicknessnum=3D"1" data-dividersty=
le=3D"solid" data-topnum=3D"18" data-bottomnum=3D"18" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-top: 9px; padding-bottom: 9px;"><p class=
=3D"align-center" style=3D"font-weight: 400; Margin: 0; margin-bottom: 10px=
; Margin-bottom: 10px; background: #ffffff; padding: 10px 10px 20px; font-f=
amily: Georgia, serif; font-size: 22pt; line-height: 24pt; color: #fe483a; =
max-width: 480px; text-align: center; margin: auto;">Fund the work</p>=20
<table class=3D"button expanded email-button mceNonEditable"=
style=3D"border-spacing: 0; border-collapse: collapse; padding: 0; vertica=
l-align: top; text-align: left; Margin: 0; width: 100%; max-width: 480px; m=
argin: 0px auto;">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-align: =
left;">=20
<td style=3D"word-break: normal; overflow-wrap: break-wor=
d; vertical-align: top; color: #3c4144; font-family: Open Sans,sans-serif; =
font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-=
size: 12pt; line-height: 1.5; border-collapse: collapse;">=20
<table class=3D"mceNonEditable" style=3D"border-spacing:=
0; border-collapse: collapse; padding: 0; vertical-align: top; text-align:=
left; max-width: 100%; width: 100%;">=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-ali=
gn: left;">=20
<td style=3D"word-break: normal; overflow-wrap: break=
-word; vertical-align: top; font-family: Open Sans,sans-serif; padding: 0; =
margin: 0; Margin: 0; background-color: #fe483a; color: #ffffff; border-col=
lapse: collapse; font-size: 18px; font-weight: 400; line-height: 28px; text=
-align: center; border: 0 solid #fe483a;">
<center style=3D"width: 100%; min-width: 100%;">
<a class=3D"titan__email-button mceEditable" style=
=3D"box-sizing: border-box; font-family: Open Sans,sans-serif; text-decorat=
ion: none; display: inline-block; width: 100%; padding-left: 0; padding-rig=
ht: 0; border-radius: 0; color: #ffffff; line-height: 28px; text-align: cen=
ter; border: 0 solid #fe483a; font-weight: bold; padding: 20px 0px 20px; fo=
nt-size: 16pt;" title=3D"DONATE" draggable=3D"false" href=3D"[link removed]
onemails.com/emails/tracking/click-link/E62_UQsTTsbfQKSegriJC24QuTXy4h2zAZM=
rHiMWBqA=3D/HMzqch_PueC56uiup0R0KEaoDJPcfRruOBL8nR_f-dQ=3D" target=3D"_blan=
k" rel=3D"noopener" data-bgcolor=3D"#fe483a" data-bordercolor=3D"#282968" d=
ata-textcolor=3D"#FFFFFF" data-url=3D"[link removed]" da=
ta-text=3D"DONATE" data-borderradius=3D"0">DONATE</a>
</center></td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table> <p style=3D"color: #3c4144; font-family: Open Sans,=
sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align:=
left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-botto=
m: 10px;"> </p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #ffffff;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"vertical-align: top; color: #3c4144; font-family: Open Sans,sans-ser=
if; font-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-h=
eight: 1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflo=
w-wrap: break-word; width: 564px; padding-left: 24px; padding-right: 24px; =
border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: solid; border-top-color: #013B5C; margin-top: 18px; margin-bo=
ttom: 18px;" data-color=3D"#013B5C" data-thicknessnum=3D"1" data-dividersty=
le=3D"solid" data-topnum=3D"18" data-bottomnum=3D"18" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #ffffff; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
; background-color: #FFFFFF;">=20
<th class=3D"columns large-6 small-12 first " style=3D"vertic=
al-align: top; color: #3c4144; font-family: Open Sans,sans-serif; font-weig=
ht: 400; padding: 0; text-align: left; font-size: 12pt; line-height: 1.5; m=
argin: 0 auto; Margin: 0 auto; word-break: break-word; overflow-wrap: break=
-word; width: 274px; padding-left: 24px; padding-right: 8px; border-collaps=
e: collapse; padding-top: 9px; padding-bottom: 9px;"><p style=3D"color: #3c=
4144; font-family: Open Sans,sans-serif; font-weight: 400; padding: 0; marg=
in: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; marg=
in-bottom: 10px; Margin-bottom: 10px;"><span style=3D"font-family: arial, h=
elvetica, sans-serif; color: rgb(1, 59, 92); font-size: 10pt; line-height: =
14pt !important;">Check My Ads Institute is a non-profit 501(c)3 organizati=
on. <br>=E2=80=A8Tax ID/EIN: 87-1895699</span></p></th>=20
<th class=3D"columns large-6 small-12 last default" style=3D"=
vertical-align: top; color: #3c4144; font-family: Open Sans,sans-serif; fon=
t-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-height: =
1.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflow-wrap:=
break-word; width: 274px; padding-right: 24px; padding-left: 8px; border-c=
ollapse: collapse; padding-top: 9px; padding-bottom: 9px;"><p style=3D"colo=
r: #3c4144; font-family: Open Sans,sans-serif; font-weight: 400; padding: 0=
; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5=
; margin-bottom: 10px; Margin-bottom: 10px;"><span style=3D"font-family: ar=
ial, helvetica, sans-serif; color: rgb(1, 59, 92); font-size: 10pt; line-he=
ight: 14pt !important;">Have any questions or comments? =E2=80=A8Reach out =
to us at [email protected]</span></p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row end-row-footer" style=3D"border-spacing: 0; =
border-collapse: collapse; vertical-align: top; text-align: left; padding: =
0; position: relative; width: 100%; display: table; margin: 0; Margin: 0; b=
ackground-color: #FFFFFF; font-family: Open Sans,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns large-6 small-12 first right" style=3D"v=
ertical-align: top; color: #3c4144; font-family: Open Sans,sans-serif; font=
-weight: 400; padding: 0; text-align: left; font-size: 12pt; line-height: 1=
.5; margin: 0 auto; Margin: 0 auto; word-break: break-word; overflow-wrap: =
break-word; width: 274px; padding-left: 24px; padding-right: 8px; border-co=
llapse: collapse; padding-top: 9px; padding-bottom: 24px;">
<table class=3D"editor-table align-left" style=3D"border-spa=
cing: 0; border-collapse: collapse; padding: 0; vertical-align: top; max-wi=
dth: 100%; margin-left: 0; margin-right: auto; width: 100%; border: 0px rgb=
(255, 255, 255); text-align: left;" border=3D"1">
<colgroup>
<col style=3D"width: 16.791%;">
<col style=3D"width: 16.791%;">
<col style=3D"width: 16.791%;">
<col style=3D"width: 16.791%;">
<col style=3D"width: 16.791%;">
<col style=3D"width: 16.791%;">
</colgroup>=20
<tbody>=20
<tr style=3D"padding: 0; vertical-align: top; text-align: =
left;">=20
<td style=3D"word-break: normal; overflow-wrap: break-wor=
d; vertical-align: top; color: #3c4144; font-family: Open Sans,sans-serif; =
font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-=
size: 12pt; line-height: 1.5; border-width: 0px; border-color: rgb(255, 255=
, 255); border-collapse: collapse;">=20
<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1re=
m;">
<!--[if mso]><center><![end-if]-->
<img class=3D"align-left break-text-around-image" style=
=3D"outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; =
max-width: 100%; clear: both; float: none; display: unset; text-align: left=
; margin-bottom: 12px; margin-top: 12px; height: auto; margin: 12px auto 12=
px 0;" src=3D"[link removed]
mages/navy-bluesky.png" alt=3D"navy-bluesky.png" width=3D"35" align=3D"left=
" data-wrap-text-margin=3D"25" data-wrap-text=3D"Break text around image"><=
!--[if mso]></center><![end-if]-->
</figure> <p style=3D"color: #3c4144; font-family: Open =
Sans,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-a=
lign: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-=
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If you're having trouble viewing this email, you can see it online, [link removed].
Hiya friends,
My name is Iesha White, and I’m thrilled to join Check My Ads as the new Director of Intelligence, where I’ll be working alongside this incredible team to shine a light on the opaque global advertising technology industry—a world I’ve been embedded in for over a decade.
Like so many in the industry, I fell into adtech by accident, and my journey through the digital advertising industry has given me a clear perspective of the supply-chain. I’ve worked for adtech companies, indie ad agencies, global ad agencies, and major brands, where I have witnessed first-hand how the race to the bottom for low-cost advertising inventory within this $700 billion-dollar industry has enabled the fraud, spam, scams, and manipulation across the internet today.
This work is about creating a better internet for everyone. As a programmatic practitioner, I've personally experienced what it's like to navigate the labyrinth of paid media, and I’ve seen first-hand what types of harms and risks our current landscape poses to brands, agencies, and the general public. My mission is to democratize knowledge in paid media, and to make sure that everyone in our community understands what is at stake for advertisers and citizens.
With the incredible team at Check My Ads, I look forward to future-proofing our media landscape for efficiency, fairness, and quality—for everyone.
Please don’t hesitate to reach out - you can reply to this email or connect with me on LinkedIn. We would love to hear your thoughts and ideas on how together we can build a better advertising landscape.
With gratitude,
Iesha White, Director of Intelligence
A STATEMENT FROM CLAIRE
As part of an amicable resolution to the November 2023 lawsuit that the video streaming platform Rumble (Rumble.com) filed against Nandini and Claire, we have agreed to share this message:
Between May and October 2023, we published a series of social media posts and an article that reported that Rumble was heavily reliant on revenue it received from Google Ads at that time. One of those posts, which stated that Rumble derived 90% of its revenue from Google Ads, was factually incorrect. We have also subsequently learned that Rumble is not financially reliant on Google. We regret the errors. In January 2022, Rumble launched its own advertising exchange, the Rumble Advertising Center, which has positioned Rumble to be financially independent from Google Ads and Big Tech. We also understand the Rumble Advertising Center drives nearly all of Rumble’s ad revenue, which comes from advertisers who want to place ads on Rumble. Check My Ads remains committed to advocating for advertiser choice and transparency in online advertising. Competing with Google in the ad market is an uphill challenge for ad-tech competitors, and we respect Rumble’s successful efforts to extract itself from Google’s monopoly.
Check My Ads in the Wild 🐾
🔦 Our COO, Arielle Garcia and our Director of Policy Sarah Kay Wiley sat down for a Q&A with Culture Reframed to discuss the safety concerns created by the digital advertising industry’s data collection practices, in particular their impact on children. You can read the Q&A here.
⚖️ We played a small role in a big thing! In the U.S. v. Google trial that Arielle covered over at www.usvgoogleads.com, the court has issued a ruling declaring Google a monopoly. This is a big win that has the power to reshape the digital advertising industry. Want to dig into the details? Check out coverage from Reuters or Adweek for more.
🏆 Performance Marketing World (PMW) released their International Powerlist 2025, naming Arielle a winner and dubbing her the “adtech Erin Brockovich”.
🎤 Come hang with Arielle at AdAge in NYC on May 22nd! She will be on a panel of experts breaking down the latest rules and sharing simple tips to help brands navigate today’s privacy landscape. Use code DATA25_SPECIAL for 50% off your ticket!
Fund the work
DONATE
Check My Ads Institute is a non-profit 501(c)3 organization.
Tax ID/EIN: 87-1895699
Have any questions or comments? Reach out to us at [email protected]
This email was sent to [email protected]. Click here to [link removed].
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