Your November edition of news, stories and more
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** The Dry January® challenge is just around the corner!
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Get ready for the Dry January^® challenge and your chance for a total reset. 31 days without alcohol gives amazing benefits, like more energy, a chance to save some money, improved concentration, boosted mood and so much more.
What's more, research shows that 70% of people who take part in the Dry January^® Challenge have significantly improved wellbeing and lower alcohol health risks six months later.
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Are you running the Dry January^® challenge in your community or workplace? Sign up for your free digital resources!
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** Why alcohol belongs in the mental health conversation
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In this powerful and deeply honest TEDx Talk our ambassador, Millie Gooch, puts a spotlight on the link between alcohol and mental health and how this has impacted her own journey. Millie speaks passionately about how alcohol is often glamorised in our society and why we need a new conversation about alcohol and mental health to bring about urgent change.
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Latest news
** THINK! launches new campaign ‘Drink a Little. Risk a Lot’
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The UK Government’s THINK! Campaign has launched a new advertising campaign ‘Drink a Little. Risk a Lot’, to remind drivers that even a couple of drinks before driving could harm others or cause drivers to lose their licence. The campaign is targeting 17- to 24-year-old men who are over-represented in deaths and serious injuries involving drink-driving, and will run across social media, online video, radio, digital audio, podcasts, billboards near to pubs and bars and in-venue posters and beermats.
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** New WHO ‘Alcohol Policy Playbook’ published
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The World Health Organisation (WHO) has published its ‘Alcohol Policy Playbook’, described as “empowering public health advocates to navigate alcohol policy challenges”. It addresses key questions about the impact of alcohol and the efficacy of key policies, including pricing, availability controls, marketing restrictions, labelling, drink-driving interventions, and regulations for no- and low-alcohol products.
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** Introducing our official partners for the 2025 Dry January^® challenge
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We're pleased to announce that BetterHelp is the headline partner for the 2025 Dry January^® challenge. Alongside BetterHelp, the roster of official partners includes: alcohol-free beer giant Lucky Saint; Lyre’s non-alcoholic spirits and sparkling wines; Counter Culture Kombucha; and wonky-fruit infused healthy soft drinks brand DASH Water.
TRIP, a global leader in calming CBD and magnesium-infused soft drinks, and alcohol-free marketplace Wise Bartener, also join the fold as official brands of the 2025 Dry January^® challenge.
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Upcoming events
** Join our upcoming learning event:
‘Reducing the risk’
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Alcohol is often a factor in suicide, but what does that mean? While alcohol doesn’t cause suicide, its roles in many situations that lead to suicide cannot be ignored. Alcohol Change UK warmly invites you to join our next online learning conference, on the topic of understanding and addressing suicide amongst people experiencing alcohol problems.
The event takes place online – 13 March 2025, 10:00-12:50.
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** Get 25% off the Dry January^® 10k 2025!
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Black Friday offer extended until 8 December 2024.
Join us at Willen Park, Milton Keynes, on Sunday 2 February 2025 for the return of our Dry January^® 10k. It’s a sporty celebration of Dry January^® and an embrace of new year running adventures. If you’re not ready for a 10k or cannot be there on the day there is a 5k available as well as virtual versions too!
Use code BLACKFRIDAY25.
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Latest blogs
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** Susan’s story: Why playing Russian Roulette with my sobriety is not okay
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Susan offers a timely reminder of the need for extra care when serving drinks to ensure alcohol isn’t inadvertently given to anyone ordering a non-alcoholic option.
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** Using the Blue Light approach to make a difference in Middlesbrough
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Andrea Clark, a Blue Light caseworker, describes how she applies Alcohol Change UK’s Blue Light approach to make a difference in the town.
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