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John,

I'm forwarding Kim's email (below) along to you
because I don't want you to let this opportunity slip away.

[link removed]

An anonymous patron has been
matching every gift we receive, dollar for dollar. If you
haven't yet taken advantage of the offer yet, please do because
it's about to expire.

[link removed]

The Trust for Public land is a non-profit
organization. Even in the best of times, the resources we need in
order to operate - as well as our very survival - are
completely dependent on the generosity of people like you. That is why
I'm asking our best public land advocates for a gift of $35 or
whatever you can afford in support of The Trust for Public
Land's critical work to save public lands and create parks for
all.

When your donation is matched, it will become twice as
large, do twice as much, and be twice as effective. Time is about to
run out, so I'm asking you to make your tax-deductible
contribution to protect land and create parks for all communities
across the nation.

[link removed]

Sincerely,

Sabra Lugthart
Associate Director, Digital Fundraising

P.S. As you'll see, I took the liberty of removing the anonymous donor's name from
Kim's email. I also added a couple of links that you can follow
to make your donation and have it doubled.

[link removed]

From: Kim Elliot
To: Staff
Sent: Thursday, May 14, 2020 8:16 AM
Subject: Getting the word out

Hi everyone,

As you know, tomorrow, Friday
May 15, is the last day of Xxxxxxx's extraordinary offer. We all
need to get the word out to any and all potential donors - and
especially to the membership - that their opportunity to make a
contribution and have it doubled is about to run out.

[link removed]

I don't need to tell you
what the past few months have done to our fundraising efforts. This is
an opportunity to get ourselves back on something close to a solid
financial footing. Xxxxxx's offer to match every gift we receive
is good up to a total of $250,000, and I really don't want to
leave any of that money on the table - we're going to need
every penny of it.

Thank you all for everything you've done during this
matching gift campaign. Now we need to bring it to a strong finish!

[link removed]

Kim Elliot
Director of Membership

DOUBLE MY GIFT

[link removed]

 

 

 

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