Moments ago, the Harris-Walz campaign dropped a new TV ad using messaging
torn directly from our poll-tested recommendations to them.

Speaking to the camera, Kamala Harris tells voters: “We will lower your
food and grocery bills by going after price-gougers.”

Our polling -- shared with the Harris campaign -- shows this message
swings Independent voters by 6 points!

[ [link removed] ]Watch the TV ad here. Then, can you chip in to the Harris campaign to
air this ad in battleground states where they need to pick up undecided
voters and turnout Dems to DEFEAT DONALD TRUMP?

[ [link removed] ]Watch here.

RealClearPolitics just [ [link removed] ]reported that the Harris campaign is following
the Progressive Change Campaign Committee’s economic messaging advice,
offered over months.

The [ [link removed] ]NY Times reports the PCCC "has worked closely with the White House
on economic messaging." Ahead of the last debate, [ [link removed] ]NPR interviewed us on
debate strategy and "what Harris can do to define herself for voters."

Our top recommendation based on extensive polling has been: "Groceries,
groceries, groceries! It’s the number one pain point to acknowledge."

We also recommended merging lowering costs and fighting price gouging: "As
a leader on the care economy, Harris is uniquely suited to merge care and
price gouging into one message: 'Our administration will make caring for
our families more affordable. We’ll stop corporations that price gouge
families on everything from groceries to gas to prescriptions -- and we’ll
ensure families aren’t crunched on both sides with the high costs of
raising a child and caring for an aging parent at the same time.'"

Here’s some of the data that shows why grocery prices make such powerful
messaging:

[ [link removed] ]Top Thing People Look At To Judge Economy: Prices For Families,
Especially Groceries

[ [link removed] ]Watch the TV ad here. Then, can you chip in to the Harris campaign to
air this ad in battleground states where Dems need to pick up undecided
voters and turnout Dems to DEFEAT DONALD TRUMP?

Thanks for being a bold progressive.

-- The PCCC Team

 

 

 


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