From The Poynter Institute <[email protected]>
Subject What "essential skills" really means
Date July 30, 2024 1:30 PM
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Newsroom leaders know journalism, so this December training focuses on the human-centered skills they need to be effective, empathetic leaders. Email not displaying correctly?
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Come for the leadership training.
Leave with lifelong friends and skills.
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The title of Poynter's upcoming training Essential Skills for Rising Newsroom Leaders ([link removed]) is pretty self-explanatory.
It's what happens once you get here that's harder to qualify.
"People come here expecting to learn journalism skills, but they are going to take away so much more," said Poynter lead faculty Tony Elkins ([link removed]) . "We use the context of journalism to teach the human-centered skills necessary to becoming a great leader, but it's also the experiences and support from your fellow classmates that pushes this training into a really transformative experience."
Elkins and co-lead faculty Fernanda Camarena ([link removed]) will help you gain a better understanding of your personal leadership style, teach you how to more effectively work with managerial colleagues, explain how to better advocate for yourself and your direct reports, and work with you to develop an action plan you can immediately apply.
The in-person seminar takes place Dec. 2-6 in St. Petersburg, Florida, on the Poynter campus. It is designed for managers who might already have a few years under their belts or who are brand new to leadership.
Tuition is $1,500. Applications are due by Oct. 11. ([link removed])
Read on to see if this or other Poynter training is perfect for you or someone on your staff.
FEATURED TRAINING
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Level Up: AI for Journalists (2024)
Online group seminar
Tuesday afternoons in October, 1-3 p.m. Eastern
This four-week, interactive program will provide journalists with big-picture and practical looks at AI, including ethics and standards, fact-checking, and the chance to experiment with some popular tools to improve your own workflow.
Cost: $649.
ENROLL NOW ([link removed])
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Digital Transformation Project
Informational webinar
Aug. 13, 3 p.m. Eastern
Learn more about Poynter's Digital Transformation Program for public media. The initiative, funded by the Corporation for Public Broadcasting, builds on the success of the first Digital Transformation Program, which trained hundreds of leaders and station personnel, and led to millions in new digital revenue and users/subscribers.
Read more ([link removed]) about the program's two tracks and application process ([link removed]) , which closes Friday, Sept. 6.
Cost: Free.
ENROLL NOW ([link removed])
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Grant Writing for Journalists (2024)
Online, self-directed course
Start anytime
Learn the ins and outs of applying for grants to support your journalism, from developing a project or program to measuring its success.
Cost: Free.
ENROLL NOW ([link removed])
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Power of Diverse Voices (2024)

In-person training, Nov. 12-15
St. Petersburg, Florida
This transformative, four-day seminar helps journalists of color find their voices and build skills for writing opinion pieces and personal essays.
Apply by Sept. 6. ([link removed])
Cost: Free.
APPLY NOW ([link removed])
ADDITIONAL TRAINING AND EVENTS
Inside the Pulitzers – What’s It Like to Choose Journalism’s Best
In-person event
Wednesday, Sept. 25, 6:30-8 p.m.
St. Petersburg, Florida
Join Neil Brown, Poynter president and former co-chair of the Pulitzer Prize board, as he shares his unique perspective from nearly a decade of involvement in selecting the most distinguished works in journalism, literature and the arts. Tickets: $50-$100. ([link removed])
Lead with Influence
Online group seminar
Wednesdays in October, 1-5 p.m. Eastern
This is an interactive, virtual training for all leaders who manage big responsibilities — such as processes, products or platforms — but have no direct reports.
Cost: $600. Apply by Sept. 13. ([link removed])
Will Work for Impact
Online group seminar
Wednesdays, 2-3 p.m. Eastern, Sept. 4-Oct. 2
This five-week, hands-on seminar is for reporters and editors with ambition to do investigative journalism that functions as an important part of democracy. This online course will help you build an investigation from the seed of an idea to a powerful execution.
Cost: $499. Enroll before Sept. 4. ([link removed])
Work-Life Chemistry
Six-week newsletter course
Kristen Hare, who teaches and covers local news for Poynter, has spent years preaching this popular reframe for work-life balance. In this course, she'll walk you through discovering your formula, building it for growth and using it to combat burnout.
Cost: $50. Enroll anytime. ([link removed])
Immigration resources
Tip sheet and online self-directed course
Zita Arocha is a bilingual journalist, writer and educator who's offering her decades of expertise covering immigration to Poynter learners through her Immigration Matters ([link removed]) tip sheets and Understanding U.S. Immigration from the Border to the Heartland ([link removed]) , a free six-part, self-directed course.
Cost: Free.
Poynter ACES Certificates in Editing
Self-directed online courses
Our Introductory Certificate helps you achieve greater communications clarity; learn how to embrace accuracy and verification; gives you ways to perfect your grammar, word use and style; and imparts the skills you need to make you the kind of editor people are hungry to work with. $150 or $99 for ACES members.
The Intermediate Certificate goes deeper into topics like grammar, working with writers, ethics, law and tech, offering a thorough grounding in the skills editors need to succeed in today's news, corporate and freelance environments. $250 or $175 for ACES members. Learn more. ([link removed])
VIEW OUR TRAINING CATALOG ([link removed])
MORE FROM POYNTER
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Where ethics, journalists and AI intersect, you'll find Poynter.
Whether it's hosting an AI/ethics summit and hackathon ([link removed]) , or providing a playbook for newsrooms to create their own AI ethics policy ([link removed]) , Poynter is committed to making sure journalists have the tools and support they need in this brave new AI world.
We don't just convene thought leaders and journalists to dive into thorny ethical issues, we also cover the latest in AI breakthroughs through stories like The assignment: Build AI tools for journalists – and make ethics job one ([link removed]) , We asked people about using AI to make the news. They’re anxious and annoyed ([link removed]) , and We’re not ready for a major shift in visual journalism
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READ MORE ([link removed])
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Journalists are often shut out by powerful sources. Here's help.
Journalists are increasingly being shut out of their efforts to cover public business and hold officials accountable.
That's why Poynter convened a group of experts to engage in a discussion about this phenomenon and provide insights into what journalists can do about it.
Their key takeaways were released recently in “Shut Out: Strategies for good journalism when sources dismiss the press,” ([link removed]) which makes the case that growing adversity from public officials toward journalists is damaging not just to the journalism industry, but detrimental to the public trust.
READ THE REPORT ([link removed])
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'Poynter is ready for the moment.'
Read our 2023-24 Impact Report.
Poynter's four areas of work — teaching, informing, empowering and convening — are brought into focus in this overview of our work in 2023 and 2024.
"We strive to be an institute that is a crossroads — where
journalists can connect with audiences, where our respected brand gives us access to experts from all disciplines, where we are trusted to stoke genuine conversation and meaningful
brainstorming," writes Poynter President Neil Brown.
READ THE REPORT ([link removed])
FROM OUR NEWSROOM
• These mental saboteurs could derail your reporting. Don’t let them. ([link removed]) , by Alexandra Zayas.
• Though most Americans get local political news, few are satisfied with its quality ([link removed]) , by Angela Fu.
• PBS News and PolitiFact announce partnership through 2024 election cycle ([link removed]) , by PolitiFact.
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Keep these resources coming. Your gift fortifies journalism's role in a free society. ([link removed])
GIVE NOW ([link removed])
CAREERS
Search our job board ([link removed]) for hundreds of opportunities in the industry — see examples below!
Post your job today ([link removed] ) today to find the talent you need.
• Innovation Team Project Manager ([link removed]) , Reynolds Journalism Institute, Columbia, Missouri
• Digital Opinion Producer ([link removed]) , San Antonio Express-News, San Antonio, Texas
• Executive Editor ([link removed]) , Santa Fe New Mexican, Santa Fe, New Mexico
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