powerpac.org [powerpac.org]
Hey Friend -
Last month, PowerPAC Voter Fund sponsored an independent expenditure effort, United for Monica Montgomery Steppe (United for MMS) , in the election to fill the seat left vacant on San Diego Board of Supervisors for District 4. We partnered with long-time ally, Alliance San Diego Mobilization Fund (ASDMF) , to conduct research, field, and communications operations in support of Monica Montgomery Steppe .
Our goal was to ensure awareness and mobilization, focusing on infrequent progressive voters, to boost turnout. United for MMS ran a 6-week campaign to educate voters, identify supporters and drive turnout with BIPOC, low-income, progressive and immigrant voters in the district. ASDMF was contracted to provide all field services and PowerPAC Voter Fund conducted all communications and research operations.
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With your help and support, we boosted voter participation and support for Monica Montgomery Steppe across the district.
Highlights:
*
With
96,621
votes
cast,
voter
turnout
came
in
at
24.5%.
Higher
than
anyone
expected
for
a
midsummer
election
and
our
work
had
much
to
do
with
that!
*
Our
candidate
garnered
41.7%
of
the
vote,
far
ahead
of
the
nearest
competitor
with
28.8%
(Reichart-R)
and
the
other
Dem
in
the
race
at
24.8%
(Goldbeck).
With an internal poll and voter analysis to effectively target mid to low propensity voters, United for MMS was able to:
*
Distribute
over
24,000
pieces
of
literature
throughout
the
district.
*
Attempt
20,000
door
knocks
and/or
phone
calls
*
Reach
out
to
3,188
contacts
*
Distribute
mail
to
60,000
households
(88,000
voters)
*
Advertise
on
social
media
with
the
results
of
over
920,000
impressions
*
Send
over
150,000
sms
messages
in
the
last
week
None of this would be possible without your support. Thank you for your continued support of our work.
Look out for more race recaps from our team!
Best wishes,
Christopher Wilson
Vice President of Operations, PowerPAC/PowerPAC+
CONTINUE TO SUPPORT OUR WORK! [[link removed]]
PowerPAC is a social justice organization that strategically directs financial and human resources to local and state organizations working to deliver wins in legislative fights, ballot initiatives, and more. For years the money we've raised has, dollar for dollar, been given back to the communities we work with. We've made sure that your investments were being used to build power for our communities because too often we are underrepresented and ignored.
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United States
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