Hi there,

Imagine being a CEO in the meat industry.

You go to work, expecting business as usual. Instead, you open an inbox overflowing with messages from people who care about animals. Messages that nail the way your industry treats chickens. Messages that you’d rather ignore.

Maybe your palms begin to sweat. Maybe you start to feel the glare of public scrutiny. Maybe you realize this problem isn’t going away—unless you change the way you run your business.

SEND A MESSAGE [[link removed]]

That email. That phone call. That social media post. Every action we take is another brick in that CEO’s fancy commuter backpack. 🧱🎒 And believe me: it’s getting heavier and heavier.

Right now, the execs at Jollibee—the global corporation that owns Smashburger and Coffee Bean & Tea Leaf—are still refusing to spare animals from extreme confinement in a cage. (And those backpacks surely weigh a ton. This summer alone, Changemakers like you have sent Jollibee more than 35,000 messages.)

Let’s get the message through once and for all:

ATTN: Jollibee execs
The public won’t tolerate animal abuse.

TAKE ACTION [[link removed]]

For the animals,

Jennie Hunter
Global Corporate Campaigns Manager

P.S. Your action for animals could be the one that tips the scales! Will you join me in sending Jollibee a powerful message? The time to end cages is NOW. [[link removed]]

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We exist to end the abuse of animals raised for food. But we can’t do it without you. The Humane League is a 501(c)(3) tax-exempt charitable organization ranked "Best In America" by the Independent Charities of America and ranked one of the world's four most effective animal protection organizations by Animal Charity Evaluators. Our federal EIN number is 04-3817491.

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