Indivisibles,
Wow. It’s been a couple weeks now, but we’re still completely floored by
the response to the Payback Project. We’ve already gotten so much done,
but we’re running into a problem:
See, Indivisibles are using a peer-to-peer texting program called TextOut
to get voters in key states involved in holding their senators
accountable. At the pace we’d been going (before this entire impeachment
sham), we expected to have sent about 140,000 text messages by this month.
Instead, literally hundreds of you stepped up, and we’ve sent more than
500,000 texts to voters. That’s the kind of engagement we’d normally see a
few weeks before the general election, and it’s only February.
The problem? We’re charged by the text (see our P.S. note below), and all
that enthusiasm means we’re spending through our texting budget a lot
faster than we expected. Right now, we’ve spent almost $21,000 more than
we planned for this point, and we need to keep spending to reach as many
voters as we can while they’re energized.
That’s where you come in: can you give to help us raise $21,000, make up
the difference, and keep this program going? [ [link removed] ]Click here to make a $10
donation to keep our texting tools running, take back the Senate, and
support all our work this year.
We started this project because we’re tired of Senate Republicans holding
our democracy hostage to maintain their power. Turns out, thousands of you
are too: we’ve seen completely unprecedented amounts of action and
engagement nationwide.
Indivisibles (maybe including you!) are directly texting with voters and
activists in our target states and building the grassroots power we need
to take back the Senate and kick the worst GOP senators out of office. And
the program is growing every day!
It’s all part of our four-step plan to win in states across the country:
building accountability, boosting local political power, organizing to
win, and getting out the vote.
All those steps are fundamental to taking back the Senate in November. But
they’re all impossible without your support. [ [link removed] ]So today we’re asking you
to donate $10 to help us raise $21,000 to make up the gap, support our
texting program, take back the Senate, and fund all of Indivisible’s work.
Our movement has been preparing for this moment for years, and we’re ready
to buckle down and get to work electing a more progressive, more
representative, and more democracy-minded Senate. Thanks for helping make
it happen.
In solidarity,
Indivisible Team
P.S. -- Often, when we send emails about our texting budget, people ask
“Why don’t you just get an unlimited plan?” We wish it were that easy! But
it takes a lot of functionality to accomplish a massive program like this:
data collection, moderation features, a tool to let people send texts from
their computers, technology to protect Indivisibles' private phone numbers
from trolls and more. All that specialized technology is priced very
differently from individual cell phone plans.
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