claims used to market synthetic nicotine products should be regulated
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June 15, 2023

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“Tobacco-free nicotine” labels for e-cigarettes increase purchase intentions among teen e-cigarette users ([link removed])

Many e-cigarettes are now advertised as containing “tobacco-free nicotine” because they contain synthetic nicotine rather than nicotine derived from tobacco. A new study published in Tobacco Control ([link removed]) finds that labeling e-cigarettes with “tobacco-free nicotine” increases teenage e-cigarette users’ intentions to purchase e-cigarettes. The study also finds that most U.S. teens don’t know where the nicotine in e-cigarettes comes from. Findings underscore the need for tighter regulation on synthetic nicotine marketing claims.

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Educators share how a free vaping prevention program has helped their students ([link removed])

As youth continue to use e-cigarettes at alarming rates, vaping has become a major distraction for many educators and students, disrupting daily life at middle and high schools. To help schools address this pressing issue, Truth Initiative ([link removed]) and Kaiser Permanente collaborated with the American Heart Association to produce a national youth vaping prevention curriculum Vaping: Know the truth ([link removed]) . The curriculum offers a modern approach to guide teachers and educate youth about the dangers associated with e-cigarette use, giving them the facts about e-cigarettes and resources to quit.

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Tip sheet: how to help employees with “stress smoking” ([link removed])

Stress smoking refers to when people use tobacco products to cope with stress. But the truth is, nicotine can actually amplify anxiety symptoms ([link removed]) . With mental health and burnout top of mind, HR benefits professionals are on the hunt for better benefits to serve employee needs. But there is one benefit that has been proven to help individuals reduce stress and improve mental health – a program that actively engages employees in quitting all forms of tobacco.

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Hawaii – Governor Green signed into law a bill that includes e-cigarettes in the definition of tobacco products, taxes e-cigarettes at the same rate as tobacco products, and prohibits the import of e-cigarettes and e-liquids into the state.
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