Truth Initiative Nicotine content in e-cigarettes more than doubled in 5 years Aug. 8, 2019 SHARE THIS NEWSLETTER ► Nicotine content in e-cigarettes more than doubled in 5 years A new Truth Initiative® and Centers for Disease Contr…

truth one column We couldn't be more excited to share this news ONE YEAR LATER... Last year, we shared Rebekkah's story with you as she made the brave decision to bring us on her journey toward long-term recovery from opioid addiction. It's been 365 days, and she's fought hard every…

Truth Initiative Why Natural American Spirit cigarettes could be especially dangerous Aug. 1, 2019 SHARE THIS NEWSLETTER ► Why Natural American Spirit cigarettes could be especially dangerous New research shows that cigarette pack …

WE'RE OPEN! Shop fan favorites and a few never-before-seen items below. SHOP NOW JUST SLAY$15 NOPE$25 CANDY KILLA$15 VITAMIN C$12   SHOP NOW PRIVACY TERMS OF SERVICE DMCA NOTICE UNSUBSCRIBE Truth Init…

Truth Initiative JUUL in the hot seat July 26, 2019 SHARE THIS NEWSLETTER ► JUUL in the hot seat A two-part congressional hearing this week examined JUUL’s role in the youth nicotine epidemic as well as the company’s marketing, hea…

Truth Initiative An insufficient, “fake” apology from JUUL July 18, 2019 SHARE THIS NEWSLETTER ► When ‘I'm sorry’ doesn’t cut it In a CNBC exposé of the e-cigarette industry, JUUL Labs, Inc. CEO Kevin Burns “apologized” for the com…

truth one column Take the quiz to see if you're as in-the-know about vaping as you think. Put yourself to the test Do you even (know everything there is to know about) vape, bro? Prove it. Take the quiz to test your knowledge about vaping. And since everyone should really know a l…

truth one column Which puppet are you? Take the quiz to find out. Give it up for our puppets! Thanks to Chad, Mika, Kyle, Sadie, and Squiggles, you know a lot about vaping. Like that one JUUL pod is equal to 20 cigarettes worth of nicotine, and that vaping can weaken your immune syst…

truth one column But that doesn't make it safe. Safer doesn’t equal safe. Especially for non-smokers who aren't looking to form a nicotine addiction. One JUUL pod contains 20 cigarettes worth of nicotine – which is a highly addictive substance that can have lasting impacts on brain…

Truth Initiative Few adults start using JUUL to quit smoking July 11, 2019 SHARE THIS NEWSLETTER ► Few adults start using JUUL to quit smoking JUUL Labs says that their product “is intended to help adult smokers stop using cigaret…

truth one column We're glad we found each other. THANKS FOR JOINING US Vaping can weaken your immune system and make you 4x as likely to smoke cigarettes. It might be a safer alternative for smokers, but that doesn’t make it safe – especially for non-smokers who aren’t addicted to ni…