As youth continue to use e-cigarettes at alarming rates, educators share how they discuss vaping with students

Truth Initiative

Feb. 9, 2023

Educators share how a free vaping prevention curriculum has helped their students

As youth continue to use e-cigarettes at alarming rates, vaping has become a major distraction for many educators and students. To help schools address this issue, Truth Initiative and Kaiser Permanente collaborated with the American Heart Association to produce a national youth vaping prevention curriculum Vaping: Know the truth. Read what some educators have to say about their experience sharing the course with students.

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Why tobacco is a racial justice issue

Big Tobacco’s exploitation of the Black community has a long and documented history. These tactics include placing more advertising in predominantly Black neighborhoods and in publications that are popular with Black audiences, as well as appropriating culture in marketing. Here are some major reasons why racial disparities in tobacco use persist, as well as the actions and continued efforts needed to address these problems.

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Music videos popular with young people frequently feature tobacco imagery

Truth Initiative’s fourth annual streaming report was the first to look at tobacco depictions in music videos, finding that they are a pervasive source of tobacco imagery and expose billions of young people to content that portrays tobacco use as glamorous and edgy.

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This week in tobacco policy news

Hawaii – Bills to subject e-cigarettes to the existing 70% wholesale tax on tobacco products, other than cigarettes, was introduced.
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New Jersey – The Senate Health, Human Services & Senior Citizens Committee will hold a hearing to discuss S264, a bill to eliminate the smoking ban exemption for casinos and simulcasting facilities, on February 13.
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New York State – Gov. Hochul proposed in her state budget to prohibit the sale of all flavored tobacco products and increase the state’s cigarette tax by $1 to $5.35 per pack.
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