Dear John

After a welcome break over Christmas, it’s good to be back - energised and ready to fight our best ever London Mayoral campaign.  I want to share with you our plans for between now and 7 May.

Last week, my team and I held a briefing for local party leaders across London. I was so pleased to see that the room was packed, with over 100 leading activists in attendance and representation from every borough.

The positivity in the room was fantastic - reflecting the fact that many local parties across the capital had increased vote shares and were now keen to build on those results.  

We will be running an exciting campaign: doing things differently, taking risks and challenging local parties to come up with their own innovative ideas. Keep an eye out for bold billboards like this coming soon:

My message to Londoners is this: We all love London. But too many things are not working. From knife crime and homelessness to our toxic air - it can and must be better.  I will deliver a safer, kinder and greener London.

That’s the thinking behind our slogan, Love London Better, which has already gone down well with members of the public.  The clock is ticking and I now need your help to get our message out to as many Londoners as possible. Here’s how you can help:

• Deliver Leaflets: Local Parties have already ordered a record-breaking 750,000 of our launch leaflets. Contact your local party to help us get them out.
• Join Gold Squad: If you’re not active in your local party, join the Gold Squad and you can keep up with our team’s creative activities across London
• Come to HQ Drop-Ins: Every Tuesday at 6pm we host two volunteer sessions at Lib Dem HQ in Westminster. Join us for Phone Banking or Digital Doorstep activities.
• Attend Training: Join our training on Wed 29th January to improve your doorstep conversations or learn how to canvass for the first time.

I’m so excited to get going with this campaign. It’s a different election with a different voting system and, together, I know we can change London for the better.

See you soon.

Siobhan Benita

Liberal Democrat Candidate for Mayor of London