REQUEST FOR PROPOSALS (RFP) for "TREAT PEOPLE LIKE PEOPLE," a Public Awareness Campaign for the Prevention of Abuse and Neglect of People with Disabilities

DETAILS

The selected Contractor will complete the following key tasks:

Conduct listening and discussion sessions to expand the campaign to engage diverse racial, ethnic and cultural communities currently receiving Home and Community Based Waiver Services. This process will include people with disabilities, families, waiver providers, and DHS lead agencies in both rural and metro Minnesota.

Develop a strategic plan encompassing perception and issue awareness identification, key messaging, and outreach methodology for each target group identified.

Develop and implement the campaign content, including video products, social media graphics, online and offline advertising, posters, buttons, and brochures. Impactful visuals and messaging will cohesively reach all audiences statewide.

Work is anticipated to start after February 1, 2023.

COPY REQUEST: A copy of the full RFP is posted on the GCDD website.

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PROPOSAL DEADLINE: Proposals in response to the Request for Proposals in this advertisement must be received via email at the address above not later than 5:00 p.m., Central Time, January 17, 2023.

Late proposals will not be considered.
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