NAW SmartBrief
November 28, 2022
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TODAY'S HEADLINES
TOP STORY
* Digital helps FleetPride serve customers beyond selling
* Inflation should change distributors' approach to pricing
OPERATIONS AND TECHNOLOGY
* West Coast ports might permanently lose some traffic
* IT leaders must be involved for B2B e-commerce to succeed
SALES AND MARKETING
* B2B marketers: Make it emotional
* Draw in customers with a tutorial on your website
THE BUSINESS LEADER
* Why employees who have a purpose stick around longer
* Feedback is good, but not without some "feedforward"
Follow the link below to read quick summaries of these stories and others.
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