John, I hope you saw my earlier messages about our $100,000 Matching Gift Challenge. We're counting down to 2020 with this limited-time opportunity to have your year-end gift matched for 2X the impact in providing Alzheimer's disease care and support and advancing research. Please hurry, there are only days left. This challenge is made possible thanks to an anonymous donor who has pledged to match all donations made to this challenge before December 31, up to $100,000. Their generous gift will help advance Alzheimer's research efforts. Will you please make your year-end gift today while it can go twice as far and advance Alzheimer's care, support and research? Sincerely, Donna McCullough Chief Development Officer ---------- Forwarded message ---------- From: Donna McCullough, Alzheimer's Association Sent: Saturday, December 29, 2019 To: John xxxxxx Subject: ⌛ HURRY: $100,000 Matching Gift Challenge ends Tuesday.

Your gift + our match challenge = double the impact to end Alzheimer's.

Dear John, The new year is quickly approaching, and we're counting down to 2020 with our $100,000 Matching Gift Challenge. We've made great progress in the fight to end Alzheimer's disease and toward our goal of $100,000, but we still need your urgent help. You can even make a year-end gift in honor of a loved one that can have 2X the impact and provide Alzheimer's care and support and advance critical research. Go TWICE as far to improve CARE for people facing Alzheimer's through information, outreach, education and advocacy. DOUBLE your impact to provide SUPPORT for more than 5 million people living with Alzheimer's and their 16 million unpaid caregivers. Be MATCHED to advance critical RESEARCH toward methods of treatment, prevention and, ultimately, a cure. Thanks to the generosity of a donor who wishes to remain anonymous, we're closing out 2019 with DOUBLE the impact. They've pledged to match all gifts made to our $100,000 Matching Gift Challenge before midnight on December 31, up to a total of $100,000 — but only if we can raise that same amount. Their generous gift will help advance critical Alzheimer's research. Will you please help us bring in the new year strong with your gift today that can go 2X as far and provide Alzheimer's disease care and support and advance critical research? But please hurry, John, because 2019 — and this opportunity — ends on Tuesday. Please join us before the year ends with your first gift while you can have 2X the impact and further our mission to eliminate Alzheimer's through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. Thank you for being part of our community dedicated to fighting this disease. Sincerely, Donna McCullough Chief Development Officer

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2019 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.