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Dear friend,

We’ve heard from so many of you this year about the issues that inspire you to vote and volunteer with Vote Forward. And with so much at stake in the midterms this year, we believe these issues could be highly motivating to our letter recipients, too. Now, I’m excited to share, we have a way to test this concept!

Starting today, you can write letters to voters that focus on a specific issue they care about through Vote Forward’s new [Pro-Choice]([link removed]) and [Climate]([link removed]) issue campaigns. We’ll put these letters in the mail with our letters for The Big Send on Saturday, October 29.

In each of these issue-based campaigns, we’re sending letters to voters in Pennsylvania who are motivated by a specific issue, as suggested by our data: reproductive choice or climate change. We’ll encourage these voters to turn out for the upcoming midterm elections by sharing our own perspectives and stories about those issues in the letters we write. We think that these issue-focused letters will be extra effective at encouraging voters, so we’re designing these campaigns as experiments to test their impact.

Friend, if you’re ready to write, choose your issue-focused campaign to get started:

[Pro-choice campaign]([link removed])

[Climate campaign]([link removed])

[Pro-choice campaign]([link removed])

[Climate campaign]([link removed])

These issues are close to my heart—I’m a person who could become pregnant, and I live in a state already experiencing the devastating effects of climate change. But this is bigger than any one of us, because the rollback of abortion protections and our changing climate impact everyone.

If these issues speak to you too, I hope you’ll join me and write letters for one of these special Vote Forward Labs campaigns.

Thank you as always,

Emily Wasserman
Senior Director, Data & Research
Vote Forward

 

 

 

Our small team works tirelessly to develop new campaigns, analyze data, and improve the letter writing experience for volunteers like you. If you can, please consider [making a contribution to help sustain our efforts over the long term.]([link removed])

[Make a donation]([link removed])

 

 

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