John,

Have you heard the exciting news? My team and I are getting ready to launch our first TV ad!

I know it’s going to be expensive to launch this ad and keep it up until Election Day. So I’m reaching out to you personally to ask if you’ll consider pitching in $5 to our TV Ad Fund to help us reach our $5,000 goal by tomorrow at midnight.

Our people-powered movement has been gaining momentum! This race has been labeled a “TOSS-UP” by national experts, and a recent poll shows that we’re tied with Schweikert at 47-47.

We’re increasing our outreach efforts as much as we can so we can spread our message to voters across the district, but ads will really help us go the extra mile.

So, John, will you make a $5 contribution to our grassroots campaign today to help us purchase more airtime for our TV ad?

With gratitude,

Jevin