John —
I made a tough call a few days ago.
We had a team meeting to discuss the “red wave” of cash and the onslaught of ads attacking Mark that are heading our way. It was clear that to fight back and set the record straight we needed to double down on our ads and outreach.
I gave it a green light, even though we weren’t sure we had the budget room to do so.
The bet I made was that Mark’s supporters would come through and close the budget gap, just like this team has over and over again in the last four years.
But then we missed our fundraising goal in August. A ton of people chipped in, and from the heart: I’m really grateful for that. But we still came up short. And that puts an extraordinary amount of pressure on us to reach our goals in September — especially since this is the last FEC deadline month before Election Day.
So, please:
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Campaigns are won and lost on a series of tough choices. We couldn’t afford to just sit back and hope for the best. Thanks for helping us close the gap.
Emma Brown
Campaign Manager, Mark Kelly for Senate
Paid For By Mark Kelly for Senate
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Mark Kelly was a Captain in the U.S. Navy and astronaut. Use of his military rank, job titles and photographs in uniform does not imply endorsement by the Department of the Navy or Department of Defense and reference to NASA does not imply endorsement by the National Aeronautics and Space Administration.