It’s no secret that I’ve been an underdog in this race.
So far, we’ve gotten by on a shoestring budget by being smart and scrappy. But without funds for TV and digital advertising, more field staff, and a direct mail program, we cannot compete with the billionaires flooding the airwaves and building on the ground.
I know that our path to victory runs through New Hampshire, where just 33% of Democratic voters say their minds are made up.
As other candidates have left the race or stumbled in the last few weeks, we have doubled down and gained momentum.
My team and I have put together an aggressive plan to reach the nearly 70% of undecided voters there through paid media—including digital advertising, direct mail, and TV—as well as expanding our organizing and outreach programs.
Core to this strategy are our 50 New Hampshire town halls and a new ad series to introduce our campaign to the many voters who are just tuning in to this race.
But this is going to be expensive, and I can’t rely on a billionaire’s bank account.
The only way we can launch this program and compete in New Hampshire is by raising $700,000 before January 16th.
This is our final push and our final ask: We need your help to have more than just a fighting chance. Can you chip in $5 to our New Hampshire Investment Strategy to ensure our campaign has the funds we need by January 16? |
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