You see this principle at work all the time in promotional emails and ads. When supply or time is running out, people will often hit that "buy" button because they don't want to miss out.
We recommend only using genuine scarcity to promote a product — so you can keep the trust of your customers and audience.
And there are situations where you really do want to cap your "digital inventory" of a certain product or offering. To reflect the value of your time and
energy, you may want to:
Offer an online course or webinar with personalized attention, support, or feedback
Limit your coaching availability to a smaller number of sessions during a
particularly busy month
Have the ability to control the amount of administrative work behind the scenes for student enrollment and customer support
Sell limited offerings of digital products that took a lot of work to
create
We're excited to introduce a new sign-up limit setting for digital products in Podia,
where you can define a maximum number of purchases for online courses, digital downloads, webinars, bundles, and coaching sessions.
If you have any questions, just reply to this email or reach out on live chat. We’re happy to help.
Best, Spencer, CEO and founder of Podia
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Our postal address is: Podia Labs, PO Box 4668, PMB 96490, New York, NY 10163, United States