Plus, Poynter alumni share what it's like on the census beat and talk about tips for applying to competitive Poynter programs. Email not displaying correctly?
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Before there was a dedicated census reporter at the Associated Press, there was a Poynter workshop about the census.
Let’s rewind to 2019. We knew the 2020 census would be challenging to cover. It was going to be the first count to take place primarily online. The Trump administration’s effort to get a citizenship question added to the census was heading to the Supreme Court, and many census takers and experts were concerned about an accurate accounting of U.S. residents.
As much as the census is always about money and power, it was also becoming more entrenched in identity politics.
With initial funding from the Annie E. Casey Foundation, Poynter held the first of many training sessions dedicated to covering the 2020 census. Longtime AP data reporter Mike Schneider was one of 30 reporters to journey to Poynter — what he calls “journalism heaven” — and his career trajectory changed. Schneider became the lead census reporter at the AP, breaking stories ranging from secret memos and scandals to millennial movements and the words we use to describe ourselves.
Check out Poynter's Q&A with Schneider ([link removed]) to learn about what it's like to be on the census beat and how it relates to democracy. And if you're interested in using census data in your reporting, enroll in our free self-directed course about the census now ([link removed]) .
Keep reading for more helpful resources from Poynter.
— Andrew DeLong, director of teaching operations
NEW AND UPCOMING
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DEADLINES SOON! Power of Diverse Voices: Writing Workshop for Journalists of Color
In-person, St. Petersburg, Florida, Nov. 10-13
Develop the confidence and skills to share your unique perspective in persuasive writing. This writing workshop is structured to help you deeply connect with — and be inspired by — your cohort of fellow journalists of color.


"I came into this cohort convinced that my sole purpose as a journalist was to document how others navigated the world, but learned from my session leaders and peers ... that my story might help others to heal. By sharing it with the world, I found a deeper connection to my science reporting and started to heal parts of myself that I'd believed were already resolved. More than 'career advancement,' Power of Diverse Voice provided me the development and support that I didn't know I needed."
— Juan Michael Porter II, staff writer at TheBody.com and 2021 graduate

Cost: Free. Apply by Aug. 22.
APPLY NOW ([link removed])
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Level Up: Critical Skills for Local Reporters
Online seminar, Oct. 4-Nov. 15
If your reporting career was a video game, this online program would be your super star, magic mushroom or power boost: It can turbocharge your growth and help you reach new levels.🌟🍄
Poynter local news expert Kristen Hare and a slate of accomplished journalists will provide master-class level instruction on key concepts including reporting and writing, investigations, trauma-informed interviewing, fact-checking and audience development. Sessions will also include dedicated time to discuss the realities facing the journalism industry and how to navigate them over a sustainable and satisfying career.
Cost: $750. Apply by Sept. 6.
APPLY NOW ([link removed])
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Will Work For Impact: Fundamentals of Investigative Journalism
Online group seminar, Sept. 8-29


Investigative reporting can seem daunting. By definition, it involves uncovering a problem someone would prefer to keep secret. It requires critical thinking, persistence, courage and optimism. It can be lonely work.
The good news is, there’s a roadmap you can follow. Over the course of four weeks, award-winning investigative journalist Alexandra Zayas will break down the process to help you think about what kinds of stories to choose, how to build a bulletproof case and how to maximize the chance your work will create change.
Cost: $399. Enroll as soon as you know this training is for you. Now in its eighth iteration, this seminar regularly sells out.
ENROLL NOW ([link removed])
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Covering Political Extremism in the Public Square
Online workshop, Sept. 20, 10:30 a.m.-4 p.m. Eastern time
How do you cover elections for a public that is extremely fractured? This free online workshop will help local journalists stay safe and produce ethical, excellent stories about voting, security and local issues leading up to the 2022 midterms.
With guidance from the leaders at PolitiFact, participants will learn how to track and debunk election-related disinformation that could fuel violence on the local level. Participants will also gain an understanding of First and Second Amendment protections to strengthen their reporting about activities that are prohibited by law.
🗳️ Read what journalists need to know about the laws on covering elections ([link removed]) by PolitiFact's Amy Sherman.
Cost: Free, thanks to support from the Joyce Foundation.
Apply by Friday, Sept. 16. ([link removed])
APPLY NOW ([link removed])
ALUMNI NEWS AND MOVES

🥳 Congrats to three Poynter alumni selected for the Executive Program in News Innovation and Leadership ([link removed]) at the Craig Newmark Graduate School of Journalism. Jin Ding and Ariel Zirulnick graduated from our women’s leadership academy ([link removed]) in 2020, and Alex Mena graduated from our 2019 Leadership Academy for Diversity in Media ([link removed]) . We love seeing leaders continuing to grow.
🙏 Thanks to women’s leadership academy alumni Veronica Toney, Corinne Chin and Sarah Menendez for participating in a Twitter Space ([link removed]) with Poynter’s Doris Truong and Samantha Ragland about their experience applying for the program. Menendez, our most recent alum, said:

"My favorite part was feeling like I was actively problem solving while I was there. Going into Poynter, I thought that I was just going to be a student … I was surprised it just felt so active. It didn't feel like I was waiting to go back to my work to do the work. I was there doing the work."

👋 Speaking of Sam Ragland, she’s heading over to American Press Institute ([link removed]) as Vice President of Journalism Programs. We’ll miss her at Poynter but wish her the best of luck in this exciting new role! As a 2016 women’s leadership academy alum — she’ll always be part of the Poynter fam.
Are you a Poynter grad? Share your wins with us! Email [email protected] (mailto:[email protected]?subject=RE%3A%20Alumni%20news%20and%20moves) and tell us what you're celebrating.
LEADERSHIP
Lead With Influence
Online group seminar, Oct. 3-24
Demonstrate leadership without formal authority and use your social capital to lead with influence. Cost: $600. Scholarships available! Apply by Sept. 2 ([link removed]) .
Leadership Academy for Women in Media (2023)
In-person, March 5-10, May 21-26 or Sept. 24-29
Manage your team more effectively, hone and communicate your strategic vision and steer your organization toward success. Cost: $1,300. Scholarships available! Apply by Sept. 9, 2022 ([link removed]) .
Table Stakes: Poynter’s Local News Innovation Program (2023)
Online and in-person, Jan. 17-Dec 8
Make the transition to sustainable digital publishing and build a culture of performance-driven change. Cost: Starts at $500. Apply by Nov. 18, 2022 ([link removed]) .
BROADCAST
DEADLINE EXTENDED! Poynter Producer Project
Online and in-person program, Sept. 12-24
Expand your expertise as a TV producer with new writing, storytelling, coaching and ethical decision-making skills. Cost: $499. Scholarships available! Apply by Aug. 19 ([link removed]) .
FOR EDUCATORS
Professor's Press Pass
Subscription to weekly case studies
Get your students talking about the hottest topics in journalism with this library of short-but-sweet case studies and video takeaways — straight from the newsroom for use in your college classroom. Cost: $12/month. Subscribe now ([link removed]) .
MediaWise Campus Correspondents
One-hour online training
Bring front-edge fact-checking lessons into your classroom. Each training is led by college students and designed for college students. Cost: Free. Request training ([link removed]) .
Is This Legit? Digital Media Literacy 101
Self-directed course
Learn how to master the flood of suspicious information taking over the internet from MediaWise Campus Correspondents. Cost: Free. Start now ([link removed]) .
FACT-CHECKING
United Facts of America: A Festival of Fact-Checking
Online event, Sept. 27-29
Celebrate facts with the Poynter Institute and its Pulitzer Prize-winning fact-checking enterprise PolitiFact at United Facts of America. Cost: $35 early bird rate through Aug. 19. Get tickets ([link removed]) .
Find Facts Fast
7-day mobile course, start anytime
Empower news consumers in your community with the digital media literacy skills they need to find reliable information online, fast. Cost: Free. Learn more ([link removed]) .
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Andrew DeLong
Andrew DeLong is the director of teaching operations at Poynter. He shares tips, training and resources to transform your journalism.
[email protected] (mailto:[email protected])

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