John,

I write today with an appeal – would you consider making a monthly contribution to our campaign?

I am truly grateful for your prior support, and as we head towards November, my team and I are working hard every day to campaign across our large district and ensure voters know who I am, how hard I have been working for them, and when and how to vote.

As we map out our spending across the next four months, monthly or weekly, sustaining contributions help us plan effectively. While they may not be the right choice for everyone, would you consider it?

☕ If everyone receiving this email committed the cost of a large latte as a monthly donation, we could add to our digital advertising budget.

🎥 If everyone receiving this email committed the cost of a dinner and movie night out as a monthly donation, we could run another TV ad.

If everyone receiving this email considered making a regular contribution – large or small – to our campaign, it would help significantly with our budgeting and planning.

The stakes of this election are high, and we will win because we are putting in the work, but we cannot do it without the support of people who help ensure that we can reach voters with our message! Thank you.

With gratitude,
Abigail Spanberger