Dear John,

Happy #GivingTuesday! In the next 18 hours, we want to do something big. With your help, we hope to raise funds for 10 new support networks in 7 new states. 

Please join us and donate today. Supporters donating $50 or more today will receive a new Signature Lapel Pin. 

And don't forget to share your support on social media with the hashtags #GivingTuesday and #GiveHeart.

Together, we are saving lives!