June 7, 2022

Read in Browser [[link removed]]

POWERED BY

Hilton has created “Hilton on the Green” — a one-bedroom hotel room near the third hole at this year’s RBC Canadian Open on June 6-12. Aside from the views at St. George’s Golf & Country Club, guests will receive a personal concierge, golf cart, and gourmet meals.

Rams Owner Buys $175M Property for Practice Facility, Commerce Area [[link removed]]

Kirby Lee-USA TODAY Sports

Los Angeles Rams owner Stan Kroenke already has a state-of-the-art stadium and a mini-city in the works. Now he’s plotting out a secondary development centered on team facilities.

Kroenke Group purchased [[link removed]] a building next to a plot of land he already owns for around $175 million, according to the Los Angeles Times. He is reportedly eyeing a new Rams practice facility, with fields, team offices, and headquarters surrounded by a commerce area.

The group has spent roughly $325 million on property in Los Angeles’ Warner Center area between this latest purchase and a neighboring shopping center it snapped up earlier this year.

The property, previously occupied by health insurer Anthem Inc., holds a 13-story building on a 25-acre site.In addition to a training facility for the Rams, a new $1 billion development could add retail, housing, restaurants, and hotels. SoFi So Good

The Warner Center site is a 27-mile drive from the Rams’ SoFi Stadium, where the Kroenke Group has one of the world’s largest stadium “mini-city” projects under construction.

The $5 billion venue, also home to the NFL’s Los Angeles Chargers, opened in September 2020 and hosted February’s Super Bowl LVI, which the Rams won.

A 300-acre development in Hollywood Park surrounding [[link removed]] the stadium is set to open next year. The colossal project will include 890,000 square feet of retail space, plus offices, housing, and a park.

The retail area is already 65% leased.

Arcis Golf Buys 9th Country Club This Year [[link removed]]

Arcis Golf

Arcis Golf has acquired Four Bridges Country Club in Liberty Township, Ohio, marking the course operator’s ninth club acquisition in less than a year.

Terms of the deal weren’t disclosed.

Launched by Arcis Equity Partners in 2015, Arcis Golf operates nearly 70 private, resort, and public golf clubs in the U.S., making it the second-largest operator of courses behind ClubCorp.

ClubCorp has more than 200 golf clubs, resorts, country clubs, and athletic clubs in the U.S.

Four Bridges Country Club will be Arcis Golf’s fifth [[link removed]] property under management in Ohio.The club has a par-72, 18-hole golf course that stretches 7,200 yards. It also has a sports complex that includes a fitness center, pool, and racquet courts.

Arcis Golf is taking advantage of a growing golf market that has reached [[link removed]] 66.6 million players worldwide — up from 61 million golfers five years ago. The company has invested more than $90 million in upgrades and amenities over the last few years to better serve customers.

It is also investing in courses outside the U.S.

In November 2021, Arcis Golf agreed [[link removed]] to provide management and operating services to Kilada Country, Golf, and Residences, a new luxury golf resort community in southern Greece.

Billon-Dollar Business Partner

Last August, Phil Mickelson sold [[link removed]] six Arizona golf courses — three private and three daily-fee — to Arcis Golf for an undisclosed amount.

The sale could bring Mickelson within reach of a $1 billion net worth. The 51-year-old golf legend had $800 million in career off-course earnings before the sale, per Forbes.

SPONSORED BY NIELSEN

Maximizing Sponsorship Investment Opportunities

Have you ever wished for a marketability index [[link removed]] to compare how on-ice branding in the NHL playoffs stacks up against MLB field boards in the regular season? Well, now you can.

Nielsen Impact Score Pro [[link removed]] enables teams, leagues and brands to maximize marketing and sponsorship investment opportunities in a highly competitive environment with details around:

Team-level metrics for every team in the NFL, NBA, MLB, NHL and MLS Sponsor exposure benchmarks by team, asset, and season Viewership trends per game, team, sport, and season segment Fan affinity benchmarks including fan counts and key demographics Social media engagement metrics by platform, team, and league Benchmarks by league, designated market area, and across all major professional sports leagues

Learn more [[link removed]] about how NIS Pro can drive your sponsorship optimization.

Academy Sports Slides Like Other Sporting Goods Giants [[link removed]]

Will Dickey-USA TODAY NETWORK

Academy Sports + Outdoors reported $1.47 billion in first-quarter net sales, a 7.1% year-over-year decline and a 36.3% increase from 2019.

E-commerce sales for the company jumped [[link removed]] 18.8%, and comparable sales fell 7.5%.

“The decline in sales was primarily due to lapping 38.9% comparable sales in the prior year quarter, partially driven by the first-quarter 2021 release of government stimulus paychecks,” Academy noted.

Academy Sports + Outdoors isn’t the only company whose revenue is starting to decline following a sales streak over the last two years.

Big 5 Sporting Goods reported [[link removed]] first-quarter revenue of $242 million compared to the $272.8 million in posted the same period the year prior.Dick’s Sporting Goods saw $2.7 billion in first-quarter revenue, falling [[link removed]] from $9.92 billion in Q12021. Academy’s Economy

The retailer opened its first new store in more than two years during the quarter. Academy has plans to open eight new locations by the end of 2022, and between 80 and 100 over the next five years.

Academy CFO Michael Mullican said the company revised its 2022 outlook “to reflect the current macroeconomic challenges.” It now expects total net sales of $6.43 billion to $6.63 billion — lower than its previous estimate of $6.56 billion to $6.77 billion.

Conversation Starters In The Leadoff, Netflix gears up to bid for Formula 1 rights, the NBA lost hundreds of millions of dollars due to a blackout in China, StockX counters Nike’s counterfeit claim, and Arctos Sports Partners buys a minority stake in HBSE. Click here to listen [[link removed]]. Dustin Johnson has resigned [[link removed]] from the PGA Tour. The 2020 Masters winner will join the LIV Golf Invitational Series for a reported $125 million. Former NFL quarterback Michael Vick is joining [[link removed]] Levels Sports Group as the head of athlete development and will help athletes with NIL, as well as “mental and physical development.” The Los Angeles Rams have made defensive lineman Aaron Donald the highest-paid non-QB in NFL history [[link removed]]. The 31-year-old restructured his contract to guarantee $65 million over the next two seasons and $95 million through 2024. Subscribe to Scoreboard for more [[link removed]].

SPONSORED BY COINBASE

Learn How Crypto Is Influencing Sports

While the first cryptocurrency may have been introduced over a decade ago, it wasn’t until more recently that the world of crypto, NFTs and blockchain technology really began to be adopted by the masses.

Today, sports leagues, teams, athletes and fans have embraced crypto – ultimately creating impacts on sponsorships, fan engagement, experiences, and so much more. That’s why Front Office Sports has partnered with Coinbase [[link removed]] for its latest course, Crypto in Sports Essentials [[link removed]].

In this free, five-lesson course you can deepen your understanding of the blockchain and its influence on the sports industry, including NFTs, esports, athletes, teams, leagues, and fans. All course participants earn a digital verified badge to display on social.

Sign up [[link removed]] for the course today.

Market Movers

U.S. stocks experienced gains across all three major indexes on Tuesday. Here’s a look at how sports-related stocks performed:

ARMK [[link removed]]

Aramark

[[link removed]]

$34.89

[[link removed]]

+0.61%

[[link removed]] LYV [[link removed]]

Live Nation Entertainment Inc

[[link removed]]

$96.26

[[link removed]]

+1.96%

[[link removed]] MGM [[link removed]]

MGM Resorts International

[[link removed]]

$35.55

[[link removed]]

+2.27%

[[link removed]] PLNT [[link removed]]

Planet Fitness Inc

[[link removed]]

$72.63

[[link removed]]

+3.46%

[[link removed]] ELY [[link removed]]

Callaway Golf Co.

[[link removed]]

$22.80

[[link removed]]

+4.30%

[[link removed]] (Note: All as of market close on 6/7/22) What to Watch

The New York Rangers face the Tampa Bay Lightning on Tuesday night at Amalie Arena. The Rangers lead the Eastern Conference Finals series 2-1.

How to Watch: 8 p.m. ET on ESPN

Betting Odds: Lightning -1.5 || ML -175 || O/U 5.5

Pick: Expect the Lightning to tie the series. Take Tampa Bay to cover.

Refer Friends, Win Merch

Ready to rep your favorite newsletter? Refer your friends and colleagues to Front Office Sports and you could win FOS merchandise.

It’s easy to spread the word. Copy and paste your unique link below and share it in an email or on your timeline.

Your custom referral link:

[link removed] [[link removed]]

Or use these one-tap sharing methods:

Email [[link removed]] Twitter [[link removed]] Facebook [[link removed]]

Your referral count: 0

If this email was forwarded to you, you can subscribe here [[link removed]].

Written by Owen Poindexter [[link removed]], Justin Byers [[link removed]], Abigail Gentrup [[link removed]] Edited by Matthew Tabeek [[link removed]]

MORE FROM FRONT OFFICE SPORTS:

The Leadoff [[link removed]] - Daily business of sports podcast

Front Office Sports Pro [[link removed]] - The most promising opportunities where sports meets industry

Front Office Sports Scoreboard [[link removed]] - The biggest stories in sports and the numbers behind them

Front Office Sports Learning [[link removed]] - Professional education at the speed of culture

Copyright © 2022 Front Office Sports. All rights reserved.

80 Pine Street Suite 3202 New York, NY 10005

Advertise [[link removed]] / Update your preferences [link removed] / Unsubscribe [link removed]