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Market share for true ZEVs was up slightly from the previous quarter at 14.6%. While this number improved, a focus on the market share results overstates the acceleration in sales of these vehicles. The base used to calculate this metric—the total number of registrations—remains down sharply from pre-pandemic levels. Measured against a more normal level of sales, ZEVs instead would come in with a market share in the 11 – 12% range, still an improvement but lower against a broader market with a greater offering of lower price models rather than the current tilt toward higher priced vehicles closer to the ZEV range.
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