From Donna McCullough, Alzheimer's Association <[email protected]>
Subject [Announcement] $1 Million Matching Gift Challenge
Date November 29, 2019 8:41 AM
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An incredible Black Friday opportunity.
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Alzheimer's Association
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DONATE NOW
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Make Black Friday meaningful during our $1 Million Matching Gift Challenge

Dear John,

As we unofficially kick off the holiday shopping season, I couldn't wait to share some absolutely incredible news: Our $1 Million Matching Gift Challenge starts now.

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Whether you take part in Black Friday shopping or not, you can make a meaningful gift today: Your donation can be matched and go 2X as far toward achieving our vision of a world without Alzheimer's disease.

Match My Gift Now
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We need your help - the National Active and Retired Federal Employees Association (NARFE) has generously pledged $1 million to the Alzheimer's Association if we can raise that same amount by December 31. This means that all donations made to this challenge, up to a total of $1 million, can be matched. NARFE's gift will help further our efforts to provide care and support to all affected and to accelerate critical research. Many of NARFE's members have been impacted by Alzheimer's. Like you, they understand the devastation of this cruel disease and are committed to ending it.

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You can make your gift to this $1 Million Matching Gift Challenge in honor of a loved one, while it can go 2X as far to provide Alzheimer's care and support and advance critical research.

$16 can become $32.
$30 can become $60.
$50 can become $100.

Double my gift now.
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Your first gift today can be doubled and go TWICE as far to further our mission to eliminate Alzheimer's disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health.

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John, please donate today and help us kick off this incredible $1 Million Matching Gift Challenge strong.

Thank you for your help in the fight to end this disease.

Sincerely,

Donna McCullough
Chief Development Officer

4 Days until #GivingTuesday
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To learn more about the Alzheimer's Association and NARFE, visit alz.org/narfe.
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Alzheimer's Association
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NARFE
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Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2019 Alzheimer's Association.
All rights reserved.
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