John, we have our winning ticket. We have a Republican opponent. And now, we have a strategy to win this election.

As Josh’s Campaign Manager, it’s my job to execute a strategy to elect Josh to the Governor’s office — and it’s also my job to make sure you know how important it is that we have thousands of grassroots supporters investing in this race. So before I go any further, will you chip in a few bucks right now, and then read our campaign strategy memo below?

I’ve been working with Josh for a long time— and I know what it takes to win in a battleground state like Pennsylvania.

It takes a massive team of staffers, organizers, and volunteers working in every county in Pennsylvania to reach out to and engage with voters. And it’s critical that that work starts early — the sooner we build relationships with Pennsylvanians, the more likely it is they’ll be receptive to Josh’s message.

That’s why we need to meet Pennsylvanians where they are now — not just at their doors but on TV, in online spaces, and throughout their communities. And it can’t just be Josh talking to voters (though that’s pretty important too). We need to recruit passionate Josh supporters to talk to their friends and family about why Josh is the best choice to lead Pennsylvania.

Talking to Pennsylvanians, listening to voters’ concerns, and visiting them across the Commonwealth is necessary — but it isn’t easy. It takes a lot of resources to put in the effort needed to win this race and defeat Mastriano at the ballot box. That means that any amount we’re able to raise now — right at the start of the general election — is incredibly important.

To win in November, we need resources to communicate with voters. Please John, will you make your firstdonation right now to our Defenders of Democracy Fund to fuel Josh’s campaign efforts?

We have a plan to win — now let’s make it happen.

Thank you,

Dana Fritz
Campaign Manager
Shapiro for Pennsylvania