The upcoming midterms are shaping up to be a critical test of novel social media, hybrid GOTV, and Web3-enabled fundraising strategies that could power campaigns up-and-down the ballot for years to come.
This report serves as a higher-level update to our last full report in 2020. Recognizing the need to capture the developments and innovations in our industry annually, this off-cycle report is an intentionally shorter version of our last full on-cycle report.
Our 2021 Landscape Report tracks developments within the political technology industry across eight major categories: Media & Messaging, Data Analytics & Modeling, Research, Volunteer & Activist Mobilization and Voter Engagement, Fundraising, and Movement-Wide & Organizational Infrastructure. It highlights emerging trends as well as areas of need and opportunity.
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