Hi John,

As supermarket Christmas adverts fill our screens with mouth-watering dinner ideas, there’s something they’re not showing you: our food system is broken and forests are being destroyed for the turkey on our tables. We eat 10 million turkeys every year on Christmas Day in the UK - and they’re fed on forest destruction.

I need your help to get the word out about this. What better way of doing it than putting a Christmas turkey up against a roast potato on a comedy stage?!

This is the real Christmas ad people need to see. Can you share it to highlight the impact of meat on our forests?

We are in a climate emergency and forest destruction is one of its driving causes. The forests of South America are being cut down to grow feed for animals like turkey and chicken, which supermarkets sell all over the UK.

The UK needs to cut down its meat consumption by 70% over the next 10 years if we are to stand a chance of tackling this climate breakdown. To make that change happen, we need to start talking about it. Can you watch and share this Christmas video?

The food we eat drives around 80% of deforestation in tropical forests. But it’s not the consumers' fault - the food system is broken.

The companies producing the turkey on our dinner tables this Christmas are trashing our forests and wrecking the climate. It’s not just turkey - chicken, fish and beef are also a disaster for our forests. So to fix the climate breakdown, big brands need to cut their sales of meat - especially chicken and turkey - by 70% in the next 10 years. We have to put pressure on them to do so.

We need big changes to the way we produce, sell and consume food. If we want that to happen we need everyone to know what they're putting in their mouths.

Can you help kickstart a national conversation about deforestation by sharing this video?

Thanks for everything you do

Aakash
Greenpeace UK.

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