From maggiehassan.com <[email protected]>
Subject an explanation of polls and why this UNH poll showing us behind matters so much
Date April 23, 2022 10:09 PM
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>>POLLS SHOW MAGGIE DOWN BY TWO. DONATE TO HELP HER BOUNCE BACK,<<

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Hi there,

When public polling is released, political strategists on both sides analyze the data to make decisions about how they invest ad dollars and which groups of voters to talk to.

So when a University of New Hampshire poll came out this morning showing Maggie Hassan DOWN by two points, serious alarm bells went off — especially because our fundraising has slowed, and we’ve had recent conversations about budget cuts.

This race was always going to be close. But we’re at the point in the cycle where we need to put down deposits for TV ads, and we just reduced our digital projection because responses to emails like this one had slowed down so much. Will you please donate $5 right now to help us build the resources to win?

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Now that we have this new polling, we’re very concerned that we may not have the money it’ll take to reelect Maggie. The best – and maybe only – way to bounce back from this deficit is with a groundswell of grassroots support. Our data says that if we can raise an additional $15k in the next 48 hours, we’ll be better-positioned to swing the polls.

Look, this is a make-or-break point in the campaign, and we need you to pull through. Please rush $5 or as much as you can to close the gap, reelect Maggie Hassan, and protect the Senate majority.

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Thank you for springing to action.

Team Maggie



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