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Gear up!

Denim Day is next week! In just a few days, people all over the world will make a social statement with their fashion statement and wear jeans with a purpose. Join us in solidarity and commit to supporting survivors, educating yourself and others, and challenging rape culture. Gear up in your favorite jeans and get ready to spread the word about Denim Day 2022! Los Angeles friends: join us at our Denim Day Rally! More info below. New York City friends: check out Denim Day NYC events & activities Denim Day NYC.

Are you planning a Denim Day event? Let us know! Email us at [email protected], tag us on social @peaceovrviolnce and use #denimday. 

Join us Los Angeles!

Wednesday, April 27th
10:30am-12noon

LA City Hall South Lawn
200 N Spring St.
Los Angeles, CA 90012


Speakers • Resources • Activities • Merch • Giveaways • Coffee • Pastries

See you there! 

Pledge your support of the campaign and spread the word to others.


There is STILL no excuse and never an invitation to rape.
 
Pledge to make a social statement with your fashion statement and wear denim on April 27th, to educate yourself and others, support survivors, and challenge misconceptions about sexual violence in all its forms.

Take the pledge now!
 

New Sponsor

We are thrilled to announce that we have a new Denim sponsor on board for this year's campaign. Silver Jeans and JAG Jeans have recently signed on and pledged their support. Receiving recognition from the fashion industry has always been a goal of the campaign and we are so happy to have a new partner dedicated to sexual violence prevention and education. Both brands are donating $5 per pair of jeans sold up to 1,000 pairs through April 27 - and offering expedited shipping through the 22nd to receive your jeans in time for Denim Day! Use code DENIMDAY to qualify for this on either site. Check out the email they sent to their Silver email customers introducing Denim Day and this partnership!
 

Social Media Highlights


The history of Denim Day
Thank you to @eldiamani for creating this (now viral) video and all of its contributors @ourvibesmedia @thesweetcarols @grunge.granny and @riatirre for participating and spreading the word about Denim Day and how it started! 

Watch it, like it, share it!

—

Did I Say Yes
@betterhere on TikTok started this creative trend, and it’s taking off. We love the message of active consent and seeing how people are sharing this! 

Watch it, like it, share it!

—

Denim Day Q&A
ICYMI check out our IG live with @denimdaynyc! This gives #denimday history, sexual violence resources and info, and ways to get involved. Visit denimdayinfo.org and denimday.nyc for more!

Watch it, like it, share it!
 

There is still time to take action!

Time may be tight to get your physical Denim Day materials for the big day, but our Official Denim Day 2022 Action Kit is fully digital and available instantly! It is newly updated with tons of ideas, resources, and downloadables to organize your Denim Day in your community.

Visit the POV Shop

Fundraise to bring healing


Dollars for Denim is a fundraising campaign that empowers you to support Peace Over Violence programs and services by raising money, peer-to-peer. These donations directly support rape prevention education and healing services for survivors of sexual harassment, assault, abuse and rape.

Become a fundraiser for POV and use your social networks to collect donations by asking your friends, family, colleagues and other influencers to support your Denim Day Campaign. Choose to create your own personal fundraising page or launch a team effort!

Are you ready support healing services and violence prevention in your community? It’s easy as 1-2-3!

Learn how and get started today!
 



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