View our latest work at AdCouncil.org: [link removed]
Ad Council Create + Change | November 2019
The Ad Council's Newsletter for Social Good
It’s time to stock up on cranberry sauce and slip into your stretchy pants – Thanksgiving is around the corner! As always, we’re giving thanks to all of our partners who make our incredible work possible. Here are some of the latest highlights:
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SMOKEY TAKES TO THE SKIES
Next week, we'll be celebrating 75 years of wildfire prevention as Smokey Bear makes his return to the Macy's Thanksgiving Day Parade! Smokey made his Parade debut back in 1966. This year, he's returning to the Parade as a larger-than-life balloon -- for the first time since 1993! Be sure to tune in to watch our favorite bear soar above the streets of NYC, reminding us that #OnlyYou can prevent wildfires.
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JOIN US AT THE ANNUAL DINNER
There’s still time to get your tickets to our Annual Public Service Award Dinner, coming up on Thursday, December 5. We hope you’ll join us at the event of the year for the marketing, media and tech industries, where we reflect on all the incredible work we’ve accomplished together in the name of social good. Get your tickets here:
[link removed]
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LUNG CANCER SCREENING SAVES LIVES
Here at the Ad Council, there’s nothing more gratifying than receiving notes like this one from Milli, a grandmother of five who saw our PSA, got scanned, and caught her lung cancer early. Check out our latest Lung Cancer Screening creative, also created pro bono by Hill Holiday, which will continue to save lives like Milli’s across the country.
Lung Cancer Video: [link removed]
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A NIGHT OF SOCIAL GOOD INSIGHTS
For our latest “Purpose of Purpose” event, we hosted a conversation with Kate Huyett, CEO of Bombas, and Rita Ferro, Disney’s President of Advertising Sales & Partnerships. Together we explored how the direct-to-consumer revolution affects social good marketing, and the opportunities created for direct impact. Stay tuned for a detailed recap on our Adlibbing blog!
Blog: [link removed]
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CELEBRATING NATIONAL STEM DAY:
Our Empowering Girls in STEM campaign made a huge impact on National STEM Day: girls faced off against their parents in a STEM trivia show, we featured the origin stories of real women in STEM, and we partnered with Snap to promote a #SheCanStem filter. Share some STEM inspiration with young girls in your life with our Giphy stickers, a collection of gifs that have been used over 200 million times – and counting!
STEM Trivia Show: [link removed]
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