From NRDC – Shelley Vinyard <[email protected]>
Subject ICYMI – tell P&G that trees 🌲 aren’t toilet paper 🧻!
Date March 23, 2022 2:14 PM
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Tell Procter & Gamble: Stop Flushing our Forests Down the Toilet!

The Canadian boreal forest stores twice as much carbon as the world’s oil
reserves, making it essential in fighting climate change. But Procter &
Gamble uses clear-cut boreal forest to make its Charmin toilet paper
brand.

Tell P&G: Stop destroying our climate and END this tree-to-toilet
pipeline!

[ [link removed] ] TAKE ACTION 
[ [link removed] ]Photo of a child drinking from a water fountain.






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NRDC Activist –

Every minute, a small city block's worth of trees in Canada's majestic
boreal forest is clearcut, in part to make Procter & Gamble's tissues,
paper towels, and toilet paper — including its Charmin toilet paper brand.

In fact, P&G actually increased the share of boreal forest fiber in its
products this past year, further decimating this vital forest!

At this urgent moment in the fight to avert catastrophic climate change,
the boreal is our indispensable ally. So we're raising a resounding public
outcry to protect the boreal from more and more logging to make toilet
paper and other disposable paper products.

[ [link removed] ]Tell Procter and Gamble CEO Jon Moeller: Stop fueling the destruction
of our planet's last unspoiled forests!

He needs to know there are millions of environmental champions like you
committed to holding his company accountable, [ [link removed] ]so please send your
message now!

Canada's boreal forest and its verdant spruce and fir trees, lush
wetlands, and peat bogs are the ancestral home for more than 600
Indigenous communities. It's also a life-sustaining refuge for abundant
wildlife from the Canada lynx to the boreal caribou.

The boreal also stores enormous amounts of carbon, making it vitally
important in the global fight against climate change.

We don't
have any time — or forests — to waste. Our new reality of droughts,
floods, wildfires, and 100-year storms will be just the prologue to a far
more dangerous, inhospitable future if we don't act now

And protecting our planet's forests is a crucial part of that plan. They
absorb and lock up vast amounts of carbon in their trees and soils, buying
us critical time to transition to a clean energy future. The boreal forest
that P&G is sourcing from is the most carbon-dense terrestrial ecosystem
in the world and it must be protected!

[ [link removed] ]Will you join me and your fellow NRDC supporters in sending P&G a
message that's too loud to ignore? Tell them: Stop sacrificing Canada's
boreal forest — and our climate — for throwaway toilet paper!

A majority of voting shareholders called on P&G in 2020 to pledge to
eliminate deforestation and the degradation of intact forests from its
supply chain. And with more than $76 billion in revenue last year, P&G has
ample resources to increase the amount of recycled content in its
single-use products. Yet P&G stubbornly refused to change course and
doubled down on its use of boreal forest fiber.

If P&G won't listen to its own shareholders, then we'll drum up a major
consumer backlash so large they'll be forced to pay attention.

[ [link removed] ]Please, take one minute to demand that P&G end its destruction of the
Canadian boreal — immediately and permanently.

Sincerely,

Shelley Vinyard
Boreal Corporate Campaign Manager, NRDC

Photo: River Jordan for NRDC

The mission of the Natural Resources Defense Council (NRDC) is to
safeguard the Earth: its people, its plants and animals, and the natural
systems on which all life depends.

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