After 38 years working for wild animals in need, you’d have thought it might – just might – be getting easier! But the world is a tough place when it comes to saving nature.

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BORN FREE AT 38

Dear John


After 38 years working for wild animals in need, you’d have thought it might – just might – be getting easier! But the world is a tough place when it comes to saving nature.

Of course, there have been some big ‘wins’ along the way which inspire us all to keep going. The end of the legal international ivory trade. An end to the UK exploitation of wild animals in circuses and dolphins in dolphinaria. The number of wild lions in Kenya is up and Kenya’s elephant population has doubled since 1989. Wild tigers are slowly increasing across much of their range.

In 1984, we were mocked as a ‘nine-day wonder’. Well 13,870 days later – we’re still here, stronger than ever! Why? Because of you. You make our work for animals possible.


And, while global crises of our own making make for desperately troubling news, we must not put off until tomorrow what needs to be done today: ending animal suffering, saving threatened species and offering an inclusive vision of compassion and respect.

READ WILL'S FULL BLOG HERE

My mother Virginia is the head of our pride as, in 2022 – our Year of the Lion – we mark what would have been the 100th Birthday of my late father Bill, a true lion of a man. You can help celebrate by joining Virginia and myself online on 24th March for our 38th Anniversary Event. There’s still time to buy tickets, it would mean so much if you could join us.


Every day, I give thanks to everyone who makes our work possible. It is tough, it is relentless – but it is the right thing to do!


With thanks

Will Travers OBE

Executive President

Photos © georgelogan.co.uk, garyrobertsphotography.com

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The Born Free Foundation is a registered charity. (Charity Number: 1070906). Registered as a company limited by guarantee (Number 03603432) (England & Wales).


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