Dear John,
This is just a quick note to make certain you saw my email below about our $100,000 2X Match Challenge. I sent it to you this morning, and I'm worried you may have missed it.

Please join us in this incredible challenge today and help us reach the full match amount and unlock these critical funds. Make your gift now, while it can have 2X the impact on our work to provide care and support and accelerate global research that can one day end Alzheimer's disease.

Donate Now

This opportunity is thanks to a generous donor, who wishes to remain anonymous, and has pledged to match all gifts made by April 1, up to $100,000 to advance local, critical family services.

Thank you in advance for your generosity today. You make it possible for us to further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

Sincerely,
Donna McCullough
Chief Mission and Field Operations Officer

---------- Forwarded message ----------
From: Donna McCullough, Alzheimer's Association
Sent: Monday, March 7, 2022
To: John xxxxxx
Subject: ⏰ ENDING SOON: $100,000 2X Match Challenge
Don't miss your chance to double your impact during this $100,000 2X Match Challenge.
Alzheimer's Association DONATE NOW
$100,000 2X Match Challenge
Dear John,
Our $100,000 2X Match Challenge is so important, and I wanted to reach out to you one last time to make sure you don't miss this opportunity to double your impact on our work to offer care and support to the millions of Americans impacted by Alzheimer's disease, while advancing global research. Can we count on you to make a gift now?

Donate Now

More than 6 million Americans are living with Alzheimer's — a number projected to more than double by mid-century. That is alarming news, but thanks to the dementia field's brightest scientists — and your generous support — there is hope on the horizon.

But we can't stop now, or slow down in our pursuit of a cure, which is why we must continue providing around-the-clock care and support, accelerating critical research and promoting critical policy priorities. That's where you — and our generous donor who wishes to remain anonymous — come in. You both recognize the power of working together.

Please hurry: Your gift can go twice as far in the fight to end Alzheimer's.
$16 can become $32.
$30 can become $60.
$50 can become $100.
Double my impact now.

Our donor has pledged $100,000 and challenged us to raise that same amount by April 1, and when you join this challenge, you can help us unlock these matching funds and double your impact on our fight. Their remarkable contribution will support critical local family services.

Can we count on you to support our vital work with a gift now? Please don't miss this chance to have your donation — up to $100,000 — go twice as far to offer hope and help to everyone affected by Alzheimer's.

John, I don't know when this opportunity will come again. But I do know families facing Alzheimer's will continue to need care and support. I know the best dementia scientists in the field are searching for new treatments — and for a cure.

Donate Now

I know you won't want to miss this chance to double your impact on our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Thank you in advance for your generous gift today.

With appreciation,

Donna McCullough
Chief Mission and Field Operations Officer
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P.S. Our work is to keep progress moving forward thanks to supporters like you — please help us reach our $100,000 challenge goal by donating now while you can have 2X the impact in the fight to end Alzheimer's.

Donate Now
Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601
© 2022 Alzheimer's Association. All rights reserved.
800.272.3900 | alz.org® | Donate

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