It’s been one year since Food & Water Watch filed a complaint with the Federal Trade Commission (FTC) against Smithfield, the nation’s largest pork producer.
For years, Smithfield has deliberately polluted our air and water with oceans of hog waste. Its hog factories and slaughterhouses have destroyed rivers, killed millions of fish and endangered public health, especially in rural communities. And instead of actually cleaning up its act, Smithfield is investing in slick tag lines and false solutions — like using factory farm waste to create so-called “biogas” — to dupe consumers into thinking they’re buying sustainably-produced meat.
Not only is this deception bad for consumers and family farmers, it’s illegal. That’s why we’re calling on federal regulators to hold Smithfield accountable and put a stop to its false and misleading advertising.
Food & Water Watch is leading a coalition effort to force Smithfield to stop its lies and greenwashing. The complaint we filed a year ago asks the FTC to investigate and take enforcement action against Smithfield by requiring it to remove these misleading claims, and to stop the company from making similar misrepresentations in the future. But one year later, it appears the FTC has done nothing and Smithfield’s greenwashing campaign continues unabated.
Smithfield’s lies are endangering our communities and environment. But together, we can hold Big Ag polluters like Smithfield accountable. When enough of us raise our voices, change happens.
Smithfield claims it has an “industry-leading sustainability program” and is close to achieving an environmental goal of “100% compliance, 100% of the time.” The reality? It’s one of the biggest industrial polluters in the United States, generating enough pig manure to completely fill more than four baseball stadiums each year.
Smithfield regularly violates bare-minimum environmental regulations, all the while making false and misleading claims about the sustainability of its pork products and the company’s environmental record. This unfair and illegal practice not only harms consumers, but also harms truly sustainable family farmers who invest the time, effort, and money into raising animals in a way that actually matches what conscientious consumers expect.
Going up against Smithfield’s entrenched corporate influence won’t be easy, so we need you with us. It’s time for the FTC to do its job and take action against this harmful corporate polluter!
Food & Water Watch and its affiliated organization, Food & Water Action, are advocacy groups with a common mission to protect our food, water and climate.
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